MUMBAI: The Girls Take Over! Promising an exciting week filled with entertainment, fun and beauty, Idea Bindass Live 2 brings you an eclectic mix of guests all this week. Spicing up its offerings further, the guest list comprises of five of the most gorgeous ladies in tinsel town, with three common aspects ? Beauty, Talent and Success!

Re-defining beauty on the small screen, Idea Bindass Live 2 welcomes the television goddess - Roshini Chopra, known for her iconic screen character in Kasam Se on March 23rd. Catch this gorgeous lady indulge in a tete-a-tete on her varied interests in acting, anchoring and more. Joining Roshni is another wonder girl who has mark for herself in Indian Music industry - Pratichi Mohapatra. Popular as a member of the pop band Viva, this talent show discovery, has made the entire country dance to her musical tunes. Watch this chick, with a mesmerizing voice, talk about her upcoming album only on Idea Bindass Live 2.

Revving up the entertainment quotient, March 24th will witness the very beautiful Kim Jagtiani, known for her fantastic anchoring skills in some of the most watched shows on Channel V, Star and Discovery. Watch Kim, as she reveals the secrets to become a successful anchor and update her fans on her future projects. With an assurance to set many hearts fluttering, Idea Bindass Live 2 will bring you the ?Piya Basanti? girl - Nauheed Cyrusi on March 25th. After a critically acclaimed performance in Aanwar, this chick with an attitude to die for is geared up participate in the second season of Fear Factor!

Concluding the dedicated ladies week with a bang, Ideas Bindaas Live 2 will have India?s very own beauty queen Sarah Jane (ex Miss India) take on the show with her immense talent and wit! A perfect synonym for beauty with brains, Sarah has donned many hats that of an actor, VJ, anchor and of course a beauty queen. Tune in to watch her chat on her next conquest!

Idea Bindass Live 2 is a live, on-air, first of a kind show that provides the perfect platform for today?s youth to discuss, analyze and express their viewpoint. It is a show by the youth, for the youth and hosted by three youngsters Raja, Aaliya & Kunal and encompasses the latest trends, gossip, issues that matter to youth of India.

MUMBAI: Ten Sports, the Sub-continent?s No. 1 sports channel, has strengthened its premier position among cricket fans by assembling a fantastic line-up of international matches from half the cricket world over the next four years.

Ten Sports, owned by Taj TV Limited, will telecast nearly 800 days of international cricket over the next four years ? amounting to an average of 200 days of live telecast each year.

This line-up will feature multiple tours of each Test-playing nation, including up to 160 days involving India. That works out to an average of 40 days of Indian cricket every year. Mahendra Singh Dhoni?s men make their next appearance on Ten Sports when they travel to the picturesque Caribbean Islands towards the middle of this year.

Taj TV Ltd. recently won the global production and telecast rights of all international matches from Pakistan and Sri Lanka, and acquired the international rights for South Africa. They also have the international rights of all matches in the Caribbean and Zimbabwe.

In addition, Ten Sports own the rights for the popular Hong Kong Sixes, the premier cricket tournament of the Far East, and all the matches planned in the state-of-the-art and soon-to-be-launched stadium of Dubai Sports City, which will soon become the headquarters of the International Cricket Council (ICC).

Chris McDonald, CEO, Taj Television Limited, said: ?Our viewers across the globe are extremely discerning and will certainly appreciate the comprehensive and exciting live international cricket coverage we have lined up for them. From Hong Kong to Cape Town, to Port of Spain, we can proudly claim to bring the whole cricketing world to our customer?s living rooms. ?

The tally of international matches includes more than 100 Test matches, over 200 One Day Internationals and nearly 30 Twenty20 matches.

ABOUT TEN SPORTS: Taj TV?s Ten Sports, the most watched sports channel in the sub-continent, is available in more than 60 million cable/satellite homes worldwide. The world?s biggest producer, distributor and broadcaster of cricket, the Channel televises cricket from West Indies, Pakistan, Sri Lanka, South Africa, Zimbabwe, Sharjah, Abu Dhabi and Dubai throughout the Indian sub-continent and Asia, as well as to the United States and Canada (Cricket Plus), Continental Europe, the Middle East and North Africa. Ten Sports also owns the exclusive rights in its sub-continent territories for the WWE, the UEFA Champions League, US Open tennis.

MUMBAI: It‘s celebration time for Star Plus as two of their top ranked shows Sapna Babul Ka?Bidaai and Yeh Rishta Kya Kehlata Hai share a unique coincidence as they reach an important milestone tonight, on March 20th. Tonight‘s episode will be the 300th episode for Bidaai while Yeh Rishta completes 50 successful episodes today.

Yeh Rishta leading lady of the show Akshara aka Hina Khan who could not hide her happiness and said, "I am on top of the world. In such a short span of time, we have got so much of success and fame. It‘s so nice to see that our hard work is being praised by our audiences".

"From the day one of the shoot, Udaipur to Mumbai, we have really worked hard and we promise to deliver our best in future too. I am thankful to my fans and would like to tell them to remain glued to the show as there is lot more in store", she concludes.

Rajan Shahi , the producer of both the shows who is happy to reach the double milestone. "It‘s been a great journey and I profusely thank the viewers who have stuck to watching our shows at the prime time band between 9PM to 10PM. One interesting fact is that, when Bidaai reached its 50th episode, we had got to the #1 spot and we had a very big high point running then, wherein Ragini‘s marriage gets broken. History has repeated itself as Yeh Rishta has managed to grab the #1 position just before its 50th episode. It feels nice when you have reached two milestones on the same day. To tell you more, tonight‘s episode in both the shows are my personal favorites. The episodes have come out very well. And as I have said before, this is just the beginning and we aim to go miles ahead".

We wish the two big families of Bidaai and Yeh Rishta on this special day...

MUMBAI: The TAM scorecard has time and again proven that Zee News, has always provided its viewers with the most authentic and credible news.

Zee News offers content, which is real and newsworthy. The whole nation tuned-in to watch when the Sri Lankan cricketers were attacked and shot at by unknown assailants during their test match tour in Pakistan earlier this month.

The recently declared TAM data on 3rd March ?09 indicates that Zee News scored the maximum time spend per viewer during the attack on Sri Lankan cricketers(Source: TAM, TG:CS 15+, HSM, 09:38* - 12:00 Noon, March 03rd 2009)

MUMBAI: MTV, India?s leading multimedia youth platform has hit its highest ever average TVR in its history of existence in the country - 0.33. The reach is at 40% (close to 50 lakh) this week with time spent per viewer at 59 minutes. The cumulative GRP?s of 79 are just 2 short of NDTV Imagine and ahead of several GEC?s like Sahara One, SAB and more. In fact, it is not only higher than competitive channels, but higher than the total of the key competition channels put together!

The phenomenal ratings were fuelled by MTV?s popular reality show MTV Hero Honda Roadies: Hell Down Under?s first Australia episode at 3.16 TVR with which it has become the top rated show in the category till date. Vodafone MTV Splitsvilla2?s 2nd episode also garnered a whopping 1.61 TVR.

After having held the no.1 position on Saturday 7pm for the longest time, MTV has now conquered the Sunday 7 pm slot too. MTV Hero Honda Roadies is the no.1 show on Sunday 7pm slot! In fact, MTV?s share in that slot is more than that of Star Plus & Colors put together.

Says Ashish Patil GM MTV India and Sr. VP Creative and Content, ?MTV?s always been the benchmark of cool and creativity. We?re thrilled to be setting new records of viewership for both, the channel and individual shows in the entire youth & music category now, even as competition collapses all around us. The best part is we?re just getting started as our new slate of programming rolls out? watch out world, here we come!?

MTV Hero Honda Roadies: Hell Down Under premiered with 8.12 lakh viewers tuning in for an average of 34 minutes each. Vodafone MTV Splitsvilla2 premiered with 5.58 lakh viewers tuning in for an average of 23 minutes each.

MUMBAI: This Friday, tune in to a refreshing episode of ?VICKY KI TAXI? on REAL. Watch what happens when Vicky (played by Pawan Shankar) runs into a production unit who wants to cast him and his precious Jaaneman in their film. Tune in to an exciting episode of Vicky Ki Taxi titled ?Vicky Bana Hero? this Friday, March 20th at 9 pm only on REAL!

Tune in this Friday at 9 pm and watch the adventure that unfolds when Vicky?s taxi is spotted by a film unit. The director of the film approaches Vicky and requests him to lend ?Jaaneman? for the shoot. Vicky refuses to part with ?Jaaneman?, but the director is persistent. He tries to convince Vicky by saying that ?Jaaneman? will add value to the film and also that the taxi will become like a celebrity once people watch it in the film, but Vicky is adamant! Then the director discovers that Vicky is a die-hard fan of the actress (played by Richa Palot) and tries to take advantage of this, to let them shoot with ?Jaaneman?. From here, begins Vicky?s involvement with the unit. Things get even more interesting when the director wants Vicky to make a short appearance in the film. Does Vicky actually act in the film? Is his performance appreciated? Tune in to find out what happens next, in this Friday?s episode of Vicky Ki Taxi, this Friday, March 20th at 9 pm only on REAL.

Tune in to this exciting episode of Vicky Ki Taxi titled, ?Vicky Bana Hero? this Friday, March 20th at 9 pm only on REAL. Meter Chalu? Story Chalu!