MUMBAI: Zapak Games, the licensing and merchandising arm of online gaming company Zapak Digital Entertainment, has announced the launch of Beados, a creative game for kids in the age group of 4 -14 years.

Beados has come out with four variations of the game to cater to this age group - Beados Starter Pack, Beados Activity Pack, Beados Super Studio and Beados Jewellery Pack. These will now be available across toy stores and large format stores in the country. 
 
Zapak says that it has a distribution network of over 5000 retail outlets in more than 100 cities.