MUMBAI: DAR Motion Picture (DAR), the filmed entertainment division of DAR Media, unveiled the first look of its maiden film City of Gold.
The film has been shot simultaneously in Hindi and Marathi, with the Hindi version titled City of Gold - Mumbai 1982: Ek Ankahi Kahani.
City of Gold is the first in a series of three movies that DAR is working on with Mahesh Manjrekar, and also marks the return of the director to Hindi cinema after a gap of four years.
While the second film is a Bengali-language venture with Mithun Chakraborty in the lead, the banner‘s third project is a yet to be titled A-list starrer, currently in pre-production, with principal photography scheduled to commence in March, this year.
Said DAR Capital, chairman Arun Rangachari, "We aim to indigenously conceive and develop benchmark creative concepts, utilise the best available technical and artistic expertise, deploy comprehensive marketing best-practices and utilise a host of innovative and focused content delivery channels, to reach out to audiences not only in India but globally. This is well reflected in our choice of really good content-driven subjects such as City of Gold and our association with highly competent and well-respected directors such as Mahesh."
"Furthermore, we have taken a long-term view of our association with the Indian film industry and have in fact commenced working on our next two projects with Mahesh even before the release of City of Gold. Both of these films will be on the floors by the month of March, with the Bengali film scheduled for a summer-2010 release," Rangachari added.
The entire film was wrapped up from start-to-finish in a matter of less than three months, and today I am extremely satisfied with how it has shaped up. It definitely has been one of the most challenging and exciting projects I have ever worked on and I personally feel that this is one of the best projects I have executed," Manjrekar added.
On the occasion, DAR Capital Group also launched the ‘City of Gold‘ website, cityofgoldthefilm.com.
