MUMBAI: The Supreme Court has issued a notice to internet giants Google, Microsoft and Yahoo to stop showing online advertising related to gender selection products.

A three-judge bench comprising Chief Justice KG Balakrishnan, Justice P Sathasivam and Justice JM Panchal issued a notice on a petition filed by activist Sabu Mathew George highlighting the violation of the Pre-conception and Pre-natal Diagnostic Techniques Act.

George said, “These companies are making a lot of money by doing highly targeted and selective advertising of these products. Our petition seeks to block these advertisements.”

Sanjay Parikh, the lawyer who filed the original complaint added, “The court has issued a notice to Google, Microsoft and Yahoo asking them to reply to our petition.”