Sony signs on-demand film deal in Sweden

Starts 3rd October

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Sony signs on-demand film deal in Sweden

MUMBAI: A number of films from the Sony Pictures Television (SPT) stable will be shown on Swedish home-entertainment service Vodder to be available on demand.

In an agreement that marks SPT‘s first VoD deal in Scandinavia, Vodder users can immediately access a range of recent and library titles from the Hollywood studio‘s feature-film catalogue on a VoD and advertiser VoD basis. 
 
Beginning in February, Vodder users will be able to access a number of library titles from the Sony Pictures catalogue on a subscription VoD basis.

Titles such as Angels & Demons and Spider-Man 2 find a place in the offering. 
 
Said SPT senior executive VP of European distribution Stuart Baxter, "We are delighted to partner with Voddler to make our movies available on their online movie service in Sweden. Extending the reach of our movies and TV content across multiple platforms is the cornerstone of our distribution strategy, especially in key territories such as the Scandinavian countries where uptake of digital content is particularly high, outpacing consumption patterns across the rest of Europe."