Amrita FEFKA Film Awards Announced

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

Submitted by ITV Production on Jun 01, 2011

The eagerly awaited Amrita Fefka Film Awards have been announced.

The honours were decided by a 7 member jury panel of eminent personalities from various branches of the media , chaired by veteran director K.S Sethumadhavan. It is the first time that the combined might of the Film Employees Federation is involved with the organization and conduct of an Award nite in the State and this unique privilege gives it an added aura .

The major Award winners are:

1] Best Film T.D Dasan Std 6B
2] Best Actor Mammootty (Prachiyettan , Best Actor)
3] Best Actress Kavya Madhavan ( Gaddama)
4] Best Director Mohan Raghavan (T.D Dasan Std 6B)
5] Abinay Keerthi Award Mohanlal
6] Special Jury Award Salim Kumar ( Adaminte Makan Abu)
7] Lifetime Achievement Award Yesudas
8] Yuva Keerthi Award Kunchako Boban.
9] Most Popular Actor Dileep.

 

For his effortless portrayal of challenging roles that has given him an iconic status in Tamilnadu, Vikram has been chosen as the Best Actor in Tamil , while Amala Paul the young upcoming actress who is making a splash with her amazing performances gets the Best Actress Award for Tamil.

The coveted accolades will be given away at a grand gala entertainment extravaganza at the Jawaharlal Nehru Stadium in Kochi on June 4th , which will witness a rare congregation of talented artistes of the silver screen and brilliant technicians from behind the scenes, on the same stage.

The nite of the stars will get under way with a Ranga pooja, its lyrics composed by Shibu Chakravarthy and set to melody by National Award winning music director Ouseppachan. Dancing in step to the rhythms of its verses will be a bevy of 30 danseuses led by Kavya Madhavan, Samvratha Sunil, Remya Nambeeshan etc. Eight spectacular dances that lines up the entire galaxy of young stars in Malayalam from Bhavana, Meera Nanadan, Reema Kallingal, Nithya Menon, Ananya, Dhanya Mary Varghese, Vineeth Kumar, Manikuttan,
Asif Ali etc will add sparkle and glitter to the stupendous show .

The kings of comedy - Salim Kumar, Kunchako Boban, Jayasurya, Harisree Asokan, Biju Kuttan, Kottayam Nasir, Jaffer along with Guinness Pakru, Tini Tom, Kalabhavan Navas, Manikuttan, Sudheesh, Manju Pillai, Ponnamma Babu, Bindu Panikar etc will pool their hilarious best to tickle the viewer?s funny bone with 4 original skits that will be a riot of laughter.

Every known playback singer in Malayalam will pitch in with their best to transform this special nite into a mesmerizing world of melody and harmony. Under the aegis of ace director Lal Jose, Bijibal and Anil Pachooran ,25 singers from the new generation of Malayalam musicians will join in a musical tribute ? a Ganamalika- to pay homage to the bygone century of Malayalam film music.

The Amrita Fefka Film Award function will be the biggest, the grandest, the most original award nite in Malayalam history. As Amrita TV?s Chief Editor and CEO Mr.K Gopalakrishnan observed: ?When the finest technicians of filmdom and the channel that re-wrote television history join hands, it cannot but be otherwise?.

Entry to the 4 hour long fabulous AFFA nite on June 4th will be through Passes.