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MUMBAI: SBI Life Insurance?s Chandramohan Mehra, Head ? Brand and Communications has been conferred with the ?Young Achiever of the Year Award‘ at the highly acclaimed CMO Asia Awards 2010 held at Suntec, Singapore on 23rd July 2010. The award has been given in recognition of his professional excellence in the field of strategic marketing communications and branding. The awards were conferred under the chairmanship of Andrew Kelly of CMO Council, USA. The CMO Asia Awards were represented by 25 countries across Asia with around 350 senior leaders from the corporate world attended the award ceremony besides bureaucrats from various countries.
At SBI Life Chandramohan Mehra leads the strategic branding, marketing communications, media planning, PR, and internal communication initiatives. Prior to SBI Life, he led brand management at Kotak Life Insurance. Also, at FCB Ulka advertising he played a significant role in developing the largest automobile CRM program for TATA Motors and was part of the team that introduced e-age banking products for HDFC Bank.
