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MUMBAI: Following the success of the HT City Crystals 2009, Hindustan Times announced the start of the HT City Crystals 2010. People?s choice award for food and beverage, by announcing the HT City Top Tables ? the nominees for HT City Crystals 2010 The Awards are decided by the people of Delhi ? the true critics that make or break a restaurant. Lakhs of people participate in this annual event that is has become the verdict in eating out in the city. To enable people to express out their opinion on a category that is very close to their hearts, multiple media has been activated ? SMS, online and even drop boxes across nominated restaurants.
Speaking about the HT City Crystals 2010, Mr. Shantanu Bhanja, Vice President - Marketing, HT Media, explained, ?As the No 1 newspaper of Delhi, we are delighted to announce the start of the 2010 edition of the biggest and most prestigious food awards in the city. The process will begin with the nominated restaurants being announced by HT City, and across 5 weeks people would be given a chance to vote. We help them to make their choice by providing detailed reviews in HT City every week, expert and people reviews online and celebrity views on radio.. The entire activation is supported by aggressive promotion in print, radio and online as well as on-ground elements across more than 200 nominated restaurants.
The entire frenzy ends at a high note with the Delhi?s best places to eat and drink being awarded by some of Delhi?s best known faces. The HT City Crystals awards night is one evening Delhi looks forward to every year, and this year we promise to have another power packed entertaining evening as the people of Delhi give their verdict.
