MUMBAI: What’s driving DTH subscriber growth globally? According to research firm, Research and Markets’ (R&M’s) latest report, World DTH Market End 2015, almost one third of pay TV satellite growth is a result of telecom companies making DTH offers.
Telecoms players’ foray into extending their current portfolios along with strategy of selling bundles is the reason behind this..
The market research outfit says that DTH television is growing in all regions, excepting in the US where it has gone down. Latin America has added the maximum DTH subs growing from 14 million in 2010 to 35 million in 2015 – a compounded annual growth rate of 20 per cent.
Next to Latin America the other region growing fast is APAC at a CAGR of 17 per cent followed by Middle-East Africa (MEA) at a CAGR of 15 per cent. Europe has grown at a CAGR of 5 per cent for 2010-15.
The author has tracked tracks TV subscribers quarterly based on technology type - Cable, DTT, IPTV and DTH. The report analyses the DTH pay TV subscribers globally and the share of telecom operators in the DTH space.
