Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

  • SGI India: Gung-ho about Interactive TV

    The Indian arm of the California-based animation and graphics workstation company, SGI, organised a seminar on 5 Dece

  • Software geek triumphs on 'Super Selector'

    Software MNC Induslogic vice president (management) Dheeraj Jain, has won the November episode of the Star Sports' Su

  • Star pursues Indiatimes viewers for Temptation Island feedback

    Star seems bent on getting viewers' opinion on every issue related to the reality show Temptation Island it has start

  • Star pursues Indiatimes viewers for Temptation Island feedback

    Submitted by ITV Production on Dec 06, 2001

    Star seems bent on getting viewers‘ opinion on every issue related to the reality show Temptation Island it has started airing on Star World.Although an overwhelming 58 per cent of responses to the online poll Star conducted on Indiatimes voted against an Indian version of the show, the channel is not giving up. The channel has initiated a new poll asking viewers if they would prefer the desi version to be shot in Goa. Interestingly, the less-than-a-week old poll has received a stout 71 per cent endorsement. Only 29 per cent of those who cast their vote in the online poll said they would not prefer Goa as the locale where the reality show, just two weeks old on the channel, could be shot. Two per cent of the voters had earlier said that they were not sure, and 41 per cent had given a thumbs down sign to an Indian version.

    The channel pushed ahead with the launch of Temptation Island on 23 November, even though one of its earlier Indiatimes polls perched precariously at 50-50. Only half the number of voters had said that India was ready for a show like Temptation Island.

    Obviously, the channel feels that those who log on to Indiatimes are the viewers most likely to watch shows like Temptation Island. That explains another poll that appeared on the site some week ago, asking voters whether they would like to watch Temptation Island at 10:00 pm on Thursdays. Sixty-five per cent of the voters had approved of the time slots.

    When the show launched in America in January 2001, it got high ratings amidst shocking reviews and strong criticism. Aired on Fox channel, the series had the highest ratings in more than six years among adults in the 18-34 demographic. As for India, only two episodes have been aired so it‘s early days. However, if the first show‘s ratings are anything to go by there is still a long haul ahead. AC Nielsen‘s TAM data gave it a 0.08 TVR while ORG MARG‘s INTAM gave it a 0.14 TVR (all-India C&S homes 4+).

    Meanwhile, the information and broadcasting ministry which had said it would be closely monitoring the show for indecent exposure (remember the pre launch campaign that went - Lust, sex, betrayal ?) does not seem to have found anything objectionable in the content of the show.

  • Another Lankan channel, TV Lanka makes its debut

    Submitted by ITV Production on Dec 06, 2001

    TV Lanka, a worldwide digital satellite television channel has made its debut on the LMI1 satellite.
    The state of the art 24-hour channel is being promoted by Electroteks, a global satellite communication network. It will be one of the first worldwide digital satellite TV channels operating from the region, media reports say.

    The Sri Lankan media also say that the network will operate two full time digital video and six audio/music channels to run cultural and entertainment programmes in addition to news. TV Lanka, reports say, will be used to boost the Sri Lankan image worldwide and could be a catalyst to promote Sri Lanka in the SAARC countries. It is projected as a free to air channel for Sri Lankan expatriates in Europe, the Middle East and the Far East.

    TV Lanka, the reports say, is a fully Sri Lankan owned and operated service without any foreign skill or funding.

    Sri Lanka already has the government owned and operated Independent Television Network (ITN), Young Asia Television (YATV), ETV 1 and ETV 2 and the Telshan Network‘s TNL TV.

  • Another Lankan channel, TV Lanka makes its debut

    TV Lanka, a worldwide digital satellite television channel has made its debut on the LMI1 satellite.

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