• HealthKartPlus Emerges as Proud Winner of South Asia?s Best Mobile Innovation in the Health Category of mBillionth Awards 2013

    Submitted by ITV Production on Jul 22, 2013

    MUMBAI: The application offers a plethora of services for entire populace. It delivers clinical information and also acts as a medical dictionary for the common man, physicians, medical students, nurses and other healthcare professionals. By providing such detailed information about the meds, this pocket chemist empowers the common man to have a rightful conversation about their medication with Healthcare professionals. It?s a handy tool to compare and choose the medicine alternate which can bring huge saving on one?s medication bills. If consumer thinks deciphering prescription is an impossible task, well there is no need to worry. By simply uploading the prescription through the app or website, the consumers can order for their medicine needs and also refer to records of previous prescriptions.

    Prashant Tandon, Co-Founder said ?We started HealthKartPlus as a platform to enhance transparency and consumer understanding of healthcare. We believe in empowering the consumers and helping them make an informed decision. Getting recognized by the platform like mBillionth award further strengthens our resolve in this direction?.

    The mBillionth Award acknowledges South Asia as a key hub of the world?s mobile & telecom market in terms of penetration and innovation, and promotes the best of mobile-based implementations. It is first-of-its-kind initiative in the region recognizing and felicitating mobile innovations, applications and content services delivery.

    HealthKartPlus has built a technical platform to connect local pharmacies directly to the consumers. HealthKartPlus is also in alignment with the government projects like Jan Aushadi and directives which support the doctors to write generic medicines to help consumers save on medication costs.

    Other winners included Nokia life and Arogya World, moSQuit (mobile based Surveillance Quest using it). Sevamop, HeWeFi ? Health Wellness & Fitness, Scale-up and Replication of CommCare inBihar were also amongst the finalists.

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  • Luminarc brings 100% food safe and hygienic tableware to the Indian consumer

    Submitted by ITV Production on Jul 22, 2013

    New Delhi, Wednesday, July 17, 2013? Luminarc, the global leader in the tableware market has introduced 100% food safe and hygienic dinnerware to the discerning Indian consumers. The brand offers fully tempered glass dinnerware which is attractive, safe, hygienic, heat and shock resistant, durable and affordable. With the tempered lines, the brand upholds its promise of providing European quality and service standards to the Indian consumers.

    Luminarc?s dinnerware is fully tempered glass which is 3 times stronger than ordinary opal or glass products in the market. The use of plastic and melamine products presents a health risk as they emit chemicals when used in microwaves. Also, the quality of enamel used on such products is high on lead content. Luminarc offers lead free enamel which is heat resistant and thus, does not react with food and is not harmful when used in microwaves. The tempered line is 100% food safe as it is non-porous and does not retain any micro organisms which may cause bacterial contamination.

    Luminarc?s tempered dinnerware is designed to withstand everyday microwave and dishwasher use. The shine and sparkle of the products looks as good as new even after multiple uses. With their heat and shock resistance qualities, even if the tableware breaks, it shatters into tiny pieces instead of long pointed shards which greatly reduce the risk of fatal accidents.

    Says Sharmila Sahai, VP, Sales & Marketing, Arc International, "Buying tableware is an important decision. It impacts the health and safety of both adults and children at home. All Luminarc products are heat and shock resistant, 100% food safe and hygienic with lead free enamel and, offer French quality standards coupled with durability and affordability."

    Luminarc follows the Arc International Group?s guidelines to improve industrial competitiveness, control distribution of products, market a complete range of tableware and, pursue research and development. The Group has adopted a strategy of sustainable development in order to balance economic requirements, social responsibility and respect for the environment.

    Luminarc, with its years of experience and R&D, creates products in harmony with different cultures, while combining functionality with pleasure. For details visit www.luminarc.com, or write to us at customercare.arcindia@arc-intl.com.

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  • Cartoon Express train rolls into action in Taiwan

    Submitted by ITV Production on Jul 22, 2013

    TAIPEI (July 22, 2013) ? Taiwan?s number one kids? channel, Cartoon Network, has teamed up with Taiwan High Speed Rail Corporation to launch the Cartoon Express, an exciting new passenger experience on the island?s train network.

    Description: Cartoon Express Taiwan (12)At the unveiling ceremony in Taipei on July 21, kids from under-privileged backgrounds were invited to be among the first passengers to climb aboard and experience a journey of a lifetime. The children especially loved seeing their favourite TV characters from series including The Amazing World of Gumball, Oggy and the Cockroaches, Ben 10 and The Powerpuff Girls come to life.

    As the train pulled out of the station for its inaugural journey, Cartoon Network mascots introduced travellers to the train?s unique features, while announcements were made using the voice of Jake the dog from the hit comedy Adventure Time. Jake also features in the design on an on-board post-box, and passengers are encouraged to mail Cartoon Express postcards to their friends and families. The kids also played a Cartoon Network-inspired bingo game.
     

    Sunny Saha, Turner International?s Senior Vice President and Managing Director, South East Asia Pacific, said, ?The Cartoon Express is going to bring fun and happiness to thousands of passengers. To see Cartoon Network?s famous characters splashed on the inside and outside of this remarkable train is truly impressive, and travelling in Taiwan will never be the same!?

    In a world first for Cartoon Network, the branded-train will run along the west coast of Taiwan, from the national capital Taipei to the southern city of Kaohsiung. It is estimated that several hundred thousand passengers will board the Cartoon Express during the campaign period.

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  • Academy of Marketing Science honours John Zeigler with 2013 Global Marketer Award

    Submitted by ITV Production on Jul 22, 2013

    Melbourne, Australia 19 July 2013: John Zeigler, Chairman & CEO of DDB Group Asia Pacific, India & Japan was named Global Marketer of the Year at this year?s Academy of Marketing Science World Marketing Congress (WMC) held in Melbourne, Australia, 18 July 2013.

    Zeigler is only the third Australian-born marketing practitioner to be honoured by the Academy since it was established in 1971.

    The 16th biennial Academy of Marketing Science World Marketing Congress brought together 375 of the world?s leading marketing academics and researchers.

    Barry J. Babin, & Joseph F Hair Jr, Joint Chairs of the AMS Board of Governors, stated, "The AMS Global Marketer Award is reserved for individuals who have distinguished themselves in the practice of marketing. As part of our selection criteria, the recipient will have demonstrated his/her accomplishments through their actions and statements, and will have at all times acted with integrity and high ethical standards.

    "As an award winner, John has demonstrated throughout his career his support and appreciation of the role of marketing and its contribution to global business development. On behalf of the AMS Board of Governors and all AMS Fellows, we would like to congratulate John on his achievements and on being named AMS Global Marketer 2013."

    "I?m honoured and humbled to receive such a prestigious award. Having worked in marketing for over 30 years - both on the client and agency side - I?ve never dreamed that I would be recognised by peers and academics in this way," said Zeigler.

    "When I look back at my achievements and success, this award should really be dedicated to those who have supported me throughout my career. It?s these talented people that should really be given the credit. Thank you."

    A great believer in reinvention, Zeigler has constantly pushed the boundaries of industry trends - an essential skill in a global ever-changing marketing landscape. Throughout his working life, his passion has always been the pursuit of great ideas, creativity and effectiveness.

    Zeigler has worked across virtually every industry including automotive; food and beverage; entertainment; banking and finance; and, travel and leisure amongst others. Having worked in noted roles across three continents, he started his career at Nabisco Brands, Carnation Company, Nicholas Kiwi and Campbell?s Soups.

    In 1986 he launched quite possibly the world?s first integrated agency which gained global notoriety when it was acquired by DDB Worldwide in 1992.

    Currently Chairman and CEO of DDB Group Asia Pacific, India. Japan, Zeigler?s responsibilities span 33 agencies in 14 countries, and more than 3,200 employees.

    One of the most successful agency network leaders in Asia Pacific in recent times, under his watch, DDB Group Asia Pacific was awarded Campaign?s Creative Network of the Year in 2010. That same year he was also named Campaign?s Agency Head of the Year. The agency network was awarded Creative Network of the Year again in 2012 and was named Network of the Year by Mumbrella in 2013. To further affirm DDB Group Asia Pacific?s creative prowess, it was also crowned Spikes Asia Network of the year in 2010 and 2011, as well as AdFest Network of the Year for 2011 and 2012.

    Prior to his Chairmanship role, Zeigler was Director of Digital Services Worldwide and Worldwide Chairman of Tribal DDB based in New York; President & CEO, DDB Australia and New Zealand; President & CEO, DDB Singapore and President & CEO and Chairman of DDB South East Asia Region; President, CEO and founder of DDB Focus, an integrated services agency in Dallas; and Managing Director of DDB Melbourne.

    "When I started in this business, marketing was established but was still finding its role amongst more seemingly credible professions. In 2013, Marketing has proven it significant role in the success of a brand, and we know that brands and other intangibles play a crucial role in generating and sustaining the financial performance of businesses.

    "However, in many companies, despite the scope of work and the money being spent, marketing is still seldom afforded its rightful place at the boardroom table. This I believe is, as an industry, our next challenge, and I hope to be part of re-inventing a new model in this very exciting industry," he added.
    Established in 1971 the Academy of Marketing Science is an international, scholarly, professional organisation whose premier marketing research publication, the Journal of the Academy of Marketing Science (JAMS) was recently recognised as one of the top 10 most cited academic journals in all of business.

    Past recipients of AMS distinguished marketer awards include:

    1997 Lester M. Alberthal, Jr. Chairman, President and CEO, Electronic Data Systems

    1998 Ross H. Roberts, Vice President, Ford Motor Company

    2000 Brian E. Levy, President and CEO InterTAN, Inc

    2003 Ross McKenzie, Executive Director Sales & Marketing, Holden Ltd (Australian)

    2006 Dr. Joseph Plummer, former Executive Vice President, McCann-Erickson Worldwide (now retired)

    2008 Matt Mannelly, President and CEO, Cannondale Bicycles

    2009 Davis "Dave" Ridley, Senior Vice President, Marketing and Revenue Management, Southwest Airlines

    2010 Donald R. Knauss, Chairman of the Board and Chief Executive Officer, The Clorox Company

    2011 Robbie Brozin, founder of Nandos restaurants

    2012 Anthony J. Palmer, President, Global Brands and Innovation, Kimberly-Clark Corporation 

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  • Sony Pix’s ‘Pixathon’ will showcase various celebrated movies of popular franchises back to back

    Mumbai, July 24: Sony PIX has come up with yet another original and innovative property for its viewers.

  • Kidzania Mumbai gets on board Cadbury as Chocolate Factory partner

    Mumbai, India, July 23, 2013: KidZania, the world’s fastest growing edutainment brand today announced its partnership

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