• BBC World News named #1 international news channel in India

    Submitted by ITV Production on Jul 17, 2013

    MUMBAI: The latest Ipsos PAX survey (Q1 2013) has named BBC World News as India?s leading international English news channel. In addition to being named the top cross platform news brand among frequent travelers and business elite such as BDMs and top managers, the BBC was the only international news brand in India to show cross-platform audience growth quarter on quarter2.

    BBC World News also continues to reach the young affluent population, with over half of the channel?s viewers falling into the 25-39 age groups.

    Among top managers, BBC World News also outperforms India?s leading national channels from other genres, including Hindi and English General Entertainment, sport, and music channels3.

    Jim Egan, Chief Executive Officer, BBC Global News Ltd says: "The sustained growth of BBC World News and BBC.com/news in India is a testament to our continued investment in bringing our international audience unrivalled, trusted journalism and content. The channel?s move to its new headquarters in Central London earlier this year was an exciting step to giving our viewers access to state-of-the-art HD studios, fresh programming and talent and we?re proud that our audience in India is responding to those changes."

    The Ipsos PAX study surveys international and local media consumption and product consumption among affluent adults and business professionals in the cities of Mumbai, Delhi and Bangalore.

    Image
  • Saregama India Ltd. and ??Home Entertainment Services by Sony DADC? announces exclusive worldwide licensing agreement

    Submitted by ITV Production on Jul 17, 2013

    Mumbai, July 17, 2013: ?Home Entertainment Services by Sony DADC?, a leading home entertainment content provider in India & Saregama India Ltd., India?s largest music company, today announced a Licensing agreement between the two companies. Under this association Sony DADC will take on the exclusive World-wide exploitation of the entire Saregama audio/video content library including its Sales, Marketing & Distribution across all physical formats.

    Within six months from its inception in October 2012, Sony DADC has already bagged the Home Video license for major Hollywood studios like Sony Pictures Home Entertainment (SPHE), Sony Pictures Home Entertainment (SPHE), Warner Home Video (WHV) and National Geographic in India. Sony DADC also has the license for Sony Music content in India. Now by securing this license from Saregama, ?Sony DADC? earns the number one position in the Indian Physical Content business in audio & video.

    Saregama has the single largest repertoire of Indian audio content in the country. Its content spans over 100 years of Musical legacy across different genres such as Bollywood, Hindustani Classical, Instrumental, Carnatic & Regional. It boasts of more than 150,000 tracks in 18 Indian languages in its library. Contrary to popular beliefs, Sony DADC?s alliance with Saregama brings into focus the expected growth in the physical content market in India. This Strategic alliance brings together under one roof iconic Indian content from Saregama and current chartbusters from Sony Music alongside the best of International Music for Indian Music lovers. The venture will make Sony DADC the one stop solution for all home entertainment content on the physical platform. Saregama has invested significantly in digital technology to deliver music through various digital channels (including CRBT, WAP, WEB and devices). It will continue to expand its digital footprint and also focus on A&R, its core competency.

    Commenting on the association of Sony DADC with Saregama, Mr.Rajat Kakar, Business Head of ?Home Entertainment Services by Sony DADC? said, ?The acquisition of the Saregama license is a big leap forward in terms of our presence in the physical market for both audio and video content as well as the beginning of a key strategic partnership. Saregama and its repertoire is a household name & with this alliance we get a foothold into every nook & corner of the country & will bring to the consumer the finest of Indian & international content both in audio & video?.

    Expressing his views on this initiative, Mr. Surya Mantha, M.D. of Saregama India Ltd. said, ?We believe physical business is here to stay and accordingly attach a lot of strategic importance to ensure a prominent presence. With the fast evolving ecosystem in the physical business, Sony DADC is emerging as a powerhouse and it made perfect sense for us to strategically align ourselves with them. Together we aim to scale newer heights in performance across all measurable parameters thus ensuring unparalleled experience for our audiences in India and across the globe.?

    Sony DADC is presently the proud licensee of some of the biggest Hollywood Studios and Music giants. As a part of the truly Global Sony Corporation, Home Entertainment Services by Sony DADC hopes to represent the best of content & offer futuristic products, formats, services with the highest standards of quality and consumer choice.

    Image
  • ReStor Brings First HDD and SSD Repair Facility in India

    Submitted by ITV Production on Jul 17, 2013

    Mumbai ? 17 July 2013: India?s first facility for the test and repair of hard disk drives and solid-state drives came into being with the launch of a state-of-the-art, ISO-9001:2008 certified lab, ReStor, in Delhi-NCR today. The facility incorporates a completely sterile clean room type environment with electro-static discharge (ESD) safe set-up, a combination of indigenously developed testing bays/racks and imported diagnostics jigs, and is backed by a highly trained, experienced technical team.

    Started as a unit of dStor Technologies Pvt Ltd, the entrepreneurial venture of storage industry veteran Sharad Srivastava, the ReStor HDD and SSD recertification/refurbishment initiative aims to help the green cause by facilitating reduction of e-waste, provide more consumer choice with an economically priced segment, and enable warranty/AMC service providers cut down their support cost. Sharad Srivastava, the founder-Director of dStor Technologies said, ?The Hard Disk Drive is one of the most fragile items in the computer, requiring extreme care in handling and protection from shock, vibration and Electro Static Discharge. Among other reasons, the complex requirements of the repair process and the lack of scale resulted in a situation that no facility came up in India for the test and repair of HDDs. Now, with the scenario fast changing, we have set up the first fully equipped centre for the purpose.?

    Presently, most in-warranty faulty drives are exported out of the country for repair, while out-of-warranty drives are largely junked. This puts a heavy eco-burden on a rapidly growing sub-segment of electronics hardware, not to mention being time consuming, expensive and a restrictive practice. Moreover, all major HDD manufacturers have reduced the warranty period on desktop and mobile drives in recent years.

    According to estimates by analysts at CyberMedia Research, there are approximately 68 million currently active installed drives in the country and their average active life is about five years. However, a large proportion can enjoy an extended life with proper care and restoration. Also, other estimates say that about 80,000 drives fail every month in the country, while their warranty is still active.

    Apart from these factors, consolidation in the HDD industry has left a limited number of manufacturers in the business. The Average Unit Price for a hard disk has more than doubled in last two years and there could be a segment of consumers looking for cost-effective alternatives. The inclusion of drives in several Consumer Electronics devices is also adding to the HDD proliferation that could become commonplace in coming years.

    All of this presents a huge potential business for the ReStor initiative. Said Srivastava, ?Locally available refurbishment/recertification facility will enable storage manufacturers to considerably reduce the buffer inventory required in India to service their customers and bring down the cost of warranty support. While AMC providers, and systems integrators will be able to cut down on support cost beyond manufacturer warranty. Not all faulty drives are junk, ReStor can help derive substantial financial value to manufacturers and AMC providers from these services.? As a tip to service and support personnel handling drives, Srivastava said, ?We request all users and service engineers to treat faulty drives also with care just like new drives to minimize handling related damage and increasing chances of restoration or recovery.? He revealed that test runs at his centre have enabled them to revive up to 50 per cent of the defective drives received.

    Elaborating on his plans for the new initiative, Srivastava added, ?Our first test and repair facility in the NCR has just gone on stream. We expect to be servicing about 10,000 drives per month within the next 9 to 12 months at this facility, after which we will take the lab to other key metros.?

    At the ReStor facility, the Company offers a variety of services related to rehabilitation of drives/Data, including: repair and restoration, data recovery, customized support for field-returns, RMA management and, secure-erase, etc.

    More details on ReStor services can be found on http://www.Restor.Co

     

    Image
  • Radio City Connect Crowns the ?Cornetto Couple?

    Submitted by ITV Production on Jul 17, 2013

    Mumbai, 17th July 2013: Radio City Connect recently brought the exciting ?Cornetto Couple Hunt? across Ahmedabad, Surat and Baroda. The month long activity culminated with a couple being chosen to go on a double date with Cornetto brand faces, Yami Gautam and Siddharth Malhotra. ?Enjoy the ride, love the ending? was the mantra, as couples went all out to be judged the ?Cornetto couple?.

    There were two exciting rounds of auditions across the 3 cities. The tasks were simple yet innovative testing the chemistry between the couples. The fun reached heights with rounds like ?ek mai aur ek tu? and ?do dil mil rahe hai?. Couples had a gala time playing the games with our RJs across malls in the 3 cities. The grand finale saw the top couple from each city fighting it out for the title of the best. The jury comprised of Yami Gautam, Siddharth Malhotra along with Ahmedabad?s favorite RJ Aseem of Radio City. Couples had to take the ultimate test of love and chemistry and prove they can ?enjoy the ride? and ?love the ending? too!

    Radio City Ahmedabad?s afternoon show ?Hum Tum? went live from the finale venue. The chirpy RJ Aisha, added an extra zing, interacting with the finalists and the jury. She provided a live commentary of the event for all Radio City listeners.

    Speaking on ?Cornetto Couple Hunt?, Mr. Ashit Kukian, President & COO, Radio City 91.1 FM, says, ?. The activity was conceptualized to drive engagement and interactivity between the brand and the consumers. Right from the ideation to the execution, we made sure that we follow this approach that would stay in the consumer psyche for long. Integration with show ?Hum Tum? was well-thought out and provided an impetus to the activity. The great ideation and execution made sure the campaign was highly successful?. 

    ?Cornetto Couple Hunt? culminated with the winning couple going on a double date with Yami Gautam and Siddharth Malhotra.

    Image
  • ShirinJoharijoins TBWAIndia as Creative Director

    Submitted by ITV Production on Jul 17, 2013

    MUMBAI, INDIA - Wednesday July 17, 2013 -TBWAIndia today announced that ShirinJoharijoins the agency as Creative Director. Johariwill be based in Mumbai, reportingto Parixit Bhattacharya, Chief Creative Officer, TBWAIndia.

    Commenting on Johari?s appointment, Bhattacharyasaid, "Shirin?s creative pedigree and track record speak for themselves. She is unquestionably one of the best talents in the industry today. She is passionate about using her skills for good. At TBWA, we are building a team of people who are inventive, ambitious and kind. Shirin is one such individual and I can?t wait to see what she has in store for our clients."

    Joharibegan her career in 2005 with JWT, and has also worked atOgilvy, Creativeland Asia and DDB Mudra. Over the past eight years, she has worked with several leading clients such as HSBC, Vodafone, Emirates, Parle Agro, Frooti, Baileys, TopGear and Volkswagen.

    Johari has won over 30 national and international awards for various campaigns, the two most recent being Gold and Bronze in the Design category at the 2013 Cannes Lions International Festival of Creativity for ?The Hinglish Project?.

    "One of the things that drew me to TBWA was what Parixit said about creativity with a conscience," Johari commented. "Creative work should either solve a problem, make something easier to do, change a perception, enlighten, or simply entertain. I?m really looking forward to creating work at TBWA that can serve as a catalyst for positive change in society."

    Shiv Sethuraman, Chief Executive Officer of TBWAIndia Group, said, "Shirinrepresents the kind of multi-talented, progressive and ambitious person we are seeking to attract at TBWA. I believe our client brand portfolio and width of offer will provide an excellent canvas for Shirin to deploy her talents."

    Johari is highly regarded for her expertise in innovation, not just in the fields of conventional media but also graphic design, craft, installations and typography. The mixed-media experience is one of the things she loves the most about advertising.

    Image
  • Akshay Kumar starrer blockbuster Special 26 premiers on BIGFLIX

    Submitted by ITV Production on Jul 17, 2013

    Mumbai, 17th July, 2013: Special 26 (also known as Special Chabbis) is a 2013 Indian heist film starring Akshay Kumar and Kajal Agarwal in the lead roles with Jimmy Shergill, Manoj Bajpai and Anupam Kher in supporting roles. The film that is inspired by a real-life heist on March 19, 1987 where a group posing as CBI officers executed an income tax raid on the Opera House branch of leading jewellery brand in Mumbai. The film has been acclaimed as one of the best movies of the year, winning superior scores from reviewers and audiences alike. Only weeks after its theatrical release, the film today premiers on BIGFLIX - India?s first movie-on-demand service by Reliance Entertainment Digital, bringing the movie to the personal screens of smart devices of those And for who have missed out on the film or the ones who would like to watch the film a few times more!

    On bringing Special 26 to BIGFLIX, Shreyash Sigtia, Business Head at BIGFLIX said, "Ever since the theatrical release of Special 26, we have been receiving several queries by our members about the addition of the blockbuster to our existing catalogue and today with the premier of the film on BIGFLIX their wait comes to an end. Our members can, beginning today, enjoy Special 26 (without any ads) on their PC, smartphones & tablets at a time and space most convenient to them."

    BIGFLIX has been consistently expanding its content offering by partnering with leading entertainment houses; bring an assortment of films for the Indian consumers who prefer entertainment on-the-go. The fast paced plot of Special 26, that premiers on BIGFLIX today, can be watched in high quality on ones? preferred smart device sans any advertising with just one single login. All this and more can be availed just by subscribing to BIGFLIX, plans starting Rs. 99 onwards.

    For a complete movie watching experience, log on to: www.bigflix.com
    To download the BIGFLIX app, click below:
    iPhone & iPad Users-
    https://itunes.apple.com/in/app/bigflix-hd/id469988374?mt=8
    Android Smartphones & Tablets - 
    https://play.google.com/store/apps/details?id=com.bigflix.bigflixtablet&feature=more_from
    developer#?t=W251bGwsMSwxLDEwMiwiY29tLmJpZ2ZsaXguYmlnZmxpeHRhYmxldCJd

    Windows Phones & Tablets -
    http://www.windowsphone.com/en-in/store/app/bigflix/c928834f-4547-4bb0-97ce-fdf6b00e6f1c

    Image
Subscribe to