• Aircel sets up free communication facilities in Uttarakhand

    Submitted by ITV Production on Jun 25, 2013

    New Delhi, June 25, 2013: Aircel has set up free mobile booths at affected locations in Uttarakhand, to offer victims and stranded people in the area to make free calls to their homes. These mobile booths are manned by Aircel team members, who are reaching out to as many victims as possible to help them establish contact with their families. The booths located at Koti Relief Camp in Tehri district are equipped with help desks, handsets with sufficient talktime and mobile charging units, all available free of cost.

    The mobile booths have been set up to provide assistance to affected people coming in from Kedarnath, Rudraprayag and Gaurikund areas to the Koti Camp. The team from Aircel is also assisting people with other communication facilities regarding their further movements to base stations in Dehradun and Rishikesh.

    Furthermore, with a view to help general public in locating relatives who were in Uttarakhand during the recent calamity, Aircel has opened helpline numbers, + 91 9716215000 and + 91 9716218000. These helplines will indicate the present or last location of the subscriber in Uttarakhand with date and time, whose telephone number is given by caller on the above mentioned numbers. These help line numbers are accessible from anywhere in the country and abroad.

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  • 'Bajatey Raho' promo creates a stir, garners all around appreciation

    Submitted by ITV Production on Jun 25, 2013

    MUMBAI: There was a good interest generated in ?Bajatey Raho? the moment it was announced with the team of Tusshar, Vinay Pathak, Ranvir Shorey and of course, Dolly Ahluwalia coming together for Shashant A Shah?s ?Bajatey Raho?. After all, Vinay and Shashant have been a team in ?Dasvidaniyan? and ?Chalo Dilli?, Ranvir is returning to a setting which is in ?Khosla Ka Ghosla? mode, Tusshar?s comic timing has paid dividends on multiple instances, Dolly has been on a high since ?Vicky Donor? while producer Krishika Lulla (Eros) is known to be quite selective about the films that she backs, ?Raanjhanaa? being a prime example of that.

    However, with the promo of ?Bajatey Raho? being out, there have been quite a few pleasant surprises thrown. Now just is the film justifying its tag of being a revenge comedy, it is also benefiting from a realistic set up of ?saddi Dilli?, which is adding to the spice. No wonder, many in the industry have stood up and acknowledged the work the theatrical promo which has just been unveiled.

    Anil Kapoor, a veteran of over 100 odd films who is known for being quite critical of what is churned out in Bollywood, is the first one to make a declaration, "It will be a super hit for sure."

    While this could well be a reason good enough for those associated with ?Bajatey Raho? to smile, including baddie Ravi Kissen and ?Fukrey? girl Vishakha Singh who would be stepping in as a female lead here, further nod of appreciation has come from Bipasha Basu who is currently shooting in ?Ooty? for ?Creature?. On chancing upon the promo, she was quick to comment, "This looks great, it is simply hilarious". Ekta Kapoor tweeted Bajate Raho!!! Fabola!

    Sanjay Gupta and Sonu Sood, with whom Tusshar recently worked in ?Shootout at Wadala?, were quick in their appreciation as well and posted the same on social networking sites. On the other hand Annu Malik was at his musical best as he said, "Trailer dekho! Bajatey Raho look awesome!" Meanwhile Amrita Arora, with whom Tusshar has worked earlier, found the promo as ?rocking?. Sophie Choudry (Actress/singer): It?s Fab Tussh! Can?t wait to see the film!! Super cast!, and writer Milap Zaveri twitted super fun! Congrats @TusshKapoor ure lookin rockinggg! :)

    The kind of goodwill that the film and those in it has managed to generate amongst the industry could be seen from the fact that Aditi Rao Hydari termed the promo as ?brilliant? while Ayushmann Khurranna, whose camaraderie with Dolly Ahluwalia in ?Vicky Donor? was superb, summed it up by simply saying - "Tenu main love karda".

    No wonder, Shashant is a happy man. He isn?t resting on these laurels though and promises audience that there is a lot more to come. He said, "Yeh toh angdai hai, abhi baki puri ladai hai."

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  • Remembering Michael Jackson on Vh1

    Submitted by ITV Production on Jun 25, 2013

    MUMBAI: Michael Jackson is undeniably one of the few artists who will continue to live in the hearts of his millions of fans and forever be the King of Pop. Remembering the legendary singer-performer?s musical journey on his fourth death anniversary, Academy Award nominated filmmaker Spike Lee and Estate of Michael Jackson brings BAD 25, a special film based on the landmark BAD album and worldwide tour. The project which marks the first ever in-depth, behind the scenes film project to chronicle a Michael Jackson album is all set to air on Vh1 on June 25, 2013 at 12 noon and 10pm.

    Marking the 25th anniversary celebration of MJ?s album BAD, the documentary features over 40 interviews conducted personally by Spike Lee. He interacts with Michael?s confidants, choreographers, musicians and other collaborators who collectively unveil the real story of this "coming of age" project through their vivid recollections of what it was like to work day in and day out and live this project with Michael. BAD?s lasting influence is captured through interviews with top talent including Antonio "L.A." Reid, Kanye West, Mariah Carey, Cee Lo Green and Sheryl Crow, who was a back-up singer on the BAD tour.

    Speaking about his love for the deceased, multi-talented artist Spike Lee comments, "I?m more than just a huge fan of Michael Jackson, and having the chance to actually know him and work with him, I deeply care about his legacy. With this BAD project I was able to uncover just what made this such a huge, important coming of age in his career and unearth compelling stories surrounding the making of the album, the long awaited follow-up to Thriller - the best selling album of all time - the short films and the tour that may have never seen the light of day."

    The nostalgia returns as you watch the heartthrob of millions on screen with BAD 25. Tune in to catch the unforgettable work of the legend as Vh1 celebrates his music on Tuesday, June 25, 2013 @ 12 noon and 10 pm.

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  • Actimedia PR bags endemot, graphic India & madhuban resort & Spa

    Submitted by ITV Production on Jun 25, 2013

    Mumbai, June 25th, 2013: Actimedia Private Limited, the rapidly evolving No. 1 lifestyle PR agency, has announced a series of new account wins making it a fore-runner in the entertainment & luxury PR industry. On the back of accounts such as Arrow New York, Ruosh Shoes, Fratelli Wines and social-commerce platform Limeroad.com, the agency has bagged 3 more clients ? Endemol, Graphic India & Madhuban Resort & Spa.

    The new accounts further spread Actimedia PR?s experience across different industries adding a world renowned entertainment network company - Endemol, a fast growing character entertainment company for Indian youth ? Graphic India and one of India?s leading resorts and spa - Madhuban Resort & Spa, to their ever growing client base. 

    2013 started with Actimedia PR going full force on new accounts LimeRoad.com, Fratelli Wines & Arrow. With the addition of new clients, the latter half of 2013 will see Actimedia PR pushing more aggressively and increasing their reputation for being pioneers in the lifestyle, entertainment and luxury PR industry.

    With strong foothold in lifestyle PR space, the team at Actimedia PR goes stronger with upbeat and confident employees. ?Today?s media scenario is overrun with a host of brands vying for attention from consumers as well as media. We have been working very hard and training our people to strategize on behalf of our clients, to work on strengthening their positioning, and to focus on quality parameters rather than volumes.? said, Amitabh Saksena, Director, Actimedia PR.

    Spotting the need for a 360 degree marketing campaign, Actimedia PR enables its clients with end-to-end solutions for all the communication needs ? from ideating the objective in sync with marketing strategies to kick-starting the PR campaign, from ideas on activation, events and building a social media presence ? Actimedia PR facilitates clients at every step.

    A number of clients today seek advice on how to create marketing opportunities that can be successfully leveraged in the media and that is a key input that Actimedia PR provides.

    Amitabh Saksena, Director, Actimedia PR PR adds ?Our teams continue to grow and we remain firmly focused on giving the best to our clients, delivering long term value and being brand consultants beyond just traditional PR.?

    On the back of several long-term relationships that Actimedia PR already enjoys such as L?Oreal India, Lee, Patchi Chocolates, CA Media, ForeverMark, Disney India, Gitanjali and Platinum Guild of India, amongst several others; the agency is poised to make further business additions very soon.

    Established in 1998, Actimedia PR is India?s leading lifestyle, beauty, fashion, sports lifestyle and hospitality, Company. Headquartered in Mumbai, Actimedia PR has offices in New Delhi, Bangalore, Pune and a partner office in Chennai. If there?s a brand seeking to make a mark in the lifestyle industry, ActiMmedia is certainly a good partner to have in your corner.

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  • PC Chandra Jewellers opens new showroom in Behala

    Submitted by ITV Production on Jun 24, 2013

    Kolkata, June 2013: P C Chandra Jewellers opens its 23rd showroom in the country in Behala, Kolkata. Aditi Rao, Bollywood Actor & celebrity was present at the new showroom for the inauguration today. Accompanying her were Mr. Suvro Chandra, Joint Managing Director & Mr. Amitava Chandra, Deputy Managing Director, P C Chandra Jewellers. The showroom will be operational from 5th June?2013.

    Featuring a wide array of innovative, contemporary and modern designs for its discerning customers, the Behala showroom marks a new flag to P C Chandra Jewellers roadmap in the city. The new showroom will house trendy traditional wedding jewellery from the Wedding Collection, contemporary and lighter designs from the Goldlites collection and exquisite diamond jewellery from the D?Elite collection. With comfortable & elegantly furnished interiors, the double storey showroom located on the main road in Behala (near Behala Thana) provides a customer friendly ambience. The ambient lighting, comfortable chairs, well planned layout and adequate display aisles promises to provide a comfortable shopping experience.

    Speaking on the occasion of the announcement of the launch, Mr. Suvro Chandra said, "P C Chandra Jewellers wants to maintain the momentum of its expansion and Kolkata is one of the important region for the company. We are very happy to have opened our 11th showroom in Kolkata region." He further added, "The showroom at Behala is meant to serve our patrons in the nearby areas so that they do not have to travel far to buy their preferred jewellery. Our jewellery brand is highly trusted and is known for quality, tradition, & excellent craftsmanship."

    On display was special designs from P C Chandra Jewellers annual exhibition Swarna Mrigaya - a range of some of the timeless pieces comprising of traditional, uniquely handcrafted jewellery in gold (from 5th- 9th June.) These pieces in various designs were on display across all P C Chandra showrooms nationwide. A nostalgic concept that portrays tradition through jewellery pieces, the Swarna Mrigaya derives its name from the ever agile and ever gracefully feminine deer.

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  • Yusuf Pathan promotes Blaster Tournament at Smaaash

    Submitted by ITV Production on Jun 24, 2013

    Mumbai, June 24, 2013: Smaaash, a home to highly immersive and interactive gaming simulators, gave its Blasters an opportunity to play with the ?aggressive right-handed batsman ? Yusuf Pathan at their happening recreational destination in Mumbai. The young and excited Blasters present at Smaaash, who got an opportunity to interact with Yusuf Pathan were surely on cloud nice. The kids were mentored by the right-arm offbreak bowler, who explained to them the nuances of the game and spoke to them about the role of technology in improving one?s game.

    The fans that enrolled for the Blaster Tournament, and attained the best average score, further winning the league were selected to meet Yusuf Pathan at Smaaash. As a part of their customer engagement programme, Smaaash offered the winners of the Blaster Tournament, a golden opportunity to play with the ace cricketer himself. Smaaash keeps no stone unturned when it comes to customer engagement and this activity is a live example of their efforts.

    On the occasion, Mr. Shripal Morakhia, Chairman & Founder ? Smaaash, said, ?At Smaaash, we are in a constant endeavor to provide a unique and world-class experience to our customers, We have given an opportunity to the winners to interact, talk and learn about their favourite game by the Yusuf Pathan himself. After having a world-class experience of the game with finest technologies now the winners got a chance play with the finest cricketer in the world.?

    Also, Mr. Abhishek Javeri, Vice-Chairman of Smaaash said, ?At Smaaash we have the latest in gaming technology and combining this with a sport like cricket makes it an unbeatable combination. The cricket simulator game here is powered with cutting-edge HawkEye technology that allows the batsman to get the actual feel of the game. Apart from this, fans who want to indulge in this game can also pick from the Mumbai Indians? bowling attack to help them hone their batting skills.?

    The cricket champ himself was overjoyed with the whole experience of promoting the Blaster Tournament at Smaaash. He said, ?The Blaster Tournament is another unique initiative by Smaaash that serves to improve batting skills of youngsters. There has been an overwhelming response to this and it is heartening to see the way they are enthusiastically taking this tournament as a means of improving their game. It is amazing to learn that not only kids but their parents are equally interested to play and be a Blaster at the game. The cricket simulator games at Smaaash combine the best of India?s favourite sport with cutting-edge technology. With technologically advanced gaming and interactive zone like Smaaash one can not only play the game but enjoy it to the core with actual field like experience with their favourite players.?

    He further added, ?Apart from just serving as a platform for gaming, the cricket simulator game at Smaaash also helps cricket-lovers to improve their game in a unique way. I am happy that a unique concept is conceived in a place like India which has passionate cricket lovers. Given the popularity of cricket in the country, there is a lot of talent that is waiting to be nurtured and an initiative like the one by Smaaash goes a long way in giving this kind of talent the right direction.?

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