• Discovery Channel to air the event live on monday, June 24

    New Delhi, 14th June 2013: Nik Wallenda, King of the HighWire and seventh generation descendent of the legendary Wall

  • Starcast of 'Shortcut Romeo' visits Cin?polis Ahmedabad

    Submitted by ITV Production on Jun 14, 2013

    Ahmedabad, June 12, 2013: Cin?polis, India?s first international movie exhibitor and Ahmedabad?s first international multiplex, yet again lived up to their promise of getting the movie stars close to their fans as the Star cast of the upcoming Romantic film -Shortcut Romeo visited Cin?polis with their lead actors Amisha Patel, Neil Nitin Mukesh, Puja Gupta.

    Thanking Cin?polis on the occasion Neil NitinMukeshadded, "We are glad to see such an overwhelming response of Ahmedavadi?s. We thank Cin?polis for giving us such a delightful experience and we hope our movie does well at the box office all around the globe."

    Shortcut Romeo is an upcoming Indian romantic crime thriller directed and produced by Susi Ganeshan under the banner of Susi Ganesh Productions. It is the Hindi remake of the director?s own Tamil film Thiruttu Payale (2006), starring Neil Nitin Mukesh in the title role with Puja Gupta as his love interest and Ameesha Patel in a negative character.

    Responding to her fans, Amisha Patel quoted, "The love we have received at Cin?polis is amazing. I always love coming to this great city and meet my fans. I hope our hard work at this project will for sure entertain our fans and make it up to their expectations."

    On the occasion,Manish Karanwal - Unit Head, Cin?polis Ahmedabad shared, "It?s a privilege to host the stars from Shortcut Romeo at Cin?polis. We have lots of expectations from the movie and I hope it would be enjoyed by all. We can make out from the excitement level of our supporters how much they enjoy meeting the stars. We will continue to provide such opportunities to our patrons."

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  • Monsoon madness at Adamo - The Resort & The Village in Matheran Raining hot Bhajiyas and Garam Masala Chai at the picnic spots

    Submitted by ITV Production on Jun 14, 2013

    Mumbai, June 13, 2013: This monsoon it?s raining hot Bhajiyas and Garam Masala Chai at the finest getaway in Matheran, a picturesque and quaint hill station unbelievably quite close to the hectic and bustling metropolis of Mumbai. Adamo Hospitality, the hospitality arm of the Ajmera Group, now offers Monsoon Madness at the evergreen romantic, refreshing and rejuvenating getaways in Matheran at Adamo - The Resort and Adamo - The Village.

    Adamo offers special packages making it the perfect weekend destination this monsoon. The monsoon packages at Adamo - The Resort (formerly known as Richie Rich Resorts) start at Rs. 4,300 plus taxes for a deluxe room (one night and two days) on weekdays and Rs. 6,100 plus taxes for weekends. Deluxe villas for two couples or four adults are available with tariffs ranging from Rs. 8,600 plus taxes (one night and two days) on weekdays and Rs. 12,200 plus taxes (one night and two days). Bungalows for 6 couples or 12 adults are also available with tariffs ranging from Rs. 18,000 plus taxes (one night and two days) on weekdays and Rs. 30,300 plus taxes (one night and two days) on weekends. The tariffs include 3 meals - breakfast, lunch and dinner.

    Adamo - The Village offers a monsoon package with tariffs for a Deluxe Non-AC room starting from Rs. 2,600 plus taxes (one night and two days) on a weekday to Rs. 4,500 plus taxes on a weekend. with tariffs for a Deluxe AC room start from Rs. 4,500 plus taxes (one night and two days for two people) on a weekday to Rs. 6,500 plus taxes on a weekend. The tariffs include 3 meals - breakfast, lunch and dinner. These special complimentary packages available this rainy season include unlimited ?Bhajiyas? and ?Masala Chai? during breakfast and snacks. The other enjoyments include rain dance, water polo, soggy soccer and more. All these facilities are aided with arranged visit to all of the major tourist attractions, such as Alexander Point, Little, Chouk Point, Charlotte Lake, Echo Point, Louisa Point, Hart Point, Panorama Point, Porcupine Point?. and many more!

    Mr. Harsh Ajmera, Director, Adamo Hospitality says "Matheran looks beautiful in the rains and if you enjoy the rains, you must definitely visit during this time. Adamo Hospitality offers one of the largest properties in Matheran with impeccable styling, luxurious living experiences and unmatched high standards of quality service. You will surely eat like a king (or a British Viceroy!) - as Adamo?s well trained and experienced chefs serve a fantastic variety of vegetarian delicacies and mouth-watering cuisine." He added, "Adamo The Resort, an oasis of elegance and luxury in the tranquil serenity of Matheran, also offers a range of activities to relax and recharge yourself and your entire family - an Ayurvedic Spa, a beautiful swimming pool, a health club, a games room, a skating ring and more! Trained therapists pamper body and soul with rejuvenating treatments." 
    The Resort offers an incredible experience designed exclusively for those who know there is nothing like too much luxury. Between lavish bungalows, spacious villas, airy suites and practical executive rooms, The Resort has 42 different options. The Resort has a swimming Pool, Discotheque, Jacuzzi, Steam, Massage Parlour, etc. The Village also has a swimming Pool, Children Play Area, Personal Seat out Area, Indoor/ Outdoor Games, Cricket Ball Machine, and more? Whatever your requirements, you are sure not to be disappointed!

    Adamo - The Resort is located in main market area of Matheran, making it easily accessible and convenient. Similarly Adamo - The Village is just two minutes away with star facilities coupled with a rustic theme resort nestled in the rich environs of the Western Ghats. Inspired by its name Adamo - a Latin word, which means "Fall in Love", The Village (formerly known as the Riviera), a resort set to a rustic theme, now offers a variety of evergreen romantic getaway options for families, honeymooners and backpackers alike. At Adamo - The Resort, the magnificent setting combines with our exclusive service to make your holiday a journey into the romance and grandeur of another century.

    With its gentle rippling streams, verdant greens and simplicity, Matheran?s architecture is inspired by the colonial era. It presents a picture of serenity, resplendent with walkways that lead you to a journey of discovery. A visit to Matheran unfolds with leisurely walks to its many rustic attractions - hill points, tableland views, festivals, mini train and bazaars. A unique way of life awaits discovery in this magical region, perceived as a traditional and rustic Maharashtrian place. Luxuriantly lush greens, exotic red earth, and a sky bathed in dappled crimson hues when it takes some time off from being a clear azure blue - that is a romance called Matheran. A veritable palette of colours, Matheran is a picturesque hill station and Adamo Hospitality makes it special.

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  • Techzone partners with Aircel to enhance its VAS offerings

    Submitted by ITV Production on Jun 14, 2013

    National, 14 June, 2013: Techzone, one of India?s largest Aggregators, Developers, Publishers and Distributors of Entertainment content in the world has enhanced its offerings by introducing mobile video download as a VAS service to India?s prominent telecom service provider, Aircel. Under mobile video download, Techzone is offering its vast content library of 20,000+ videos across more than 12 languages on a VAS platform to Aircel.

    Being called as Video store@ Re1, this is the latest value added service wherein the consumer can access videos on mobile via WAP or GPRS/2G/3G and download them on his mobile handset at just Re1/- per video. For reaching out to its users, Aircel has already launched Video store@ Re1 in both prepaid and post paid segments.

    Techzone has not only powered the VAS platform for Aircel but is also providing them with rich content available for download at Re.1 via these services.

    The consumers can access Video store@ Re1 on Aircel by:

    Step 1: Sms VDO to 56060 or dial Toll-free short code 52010
    Step 2: You will receive a WAP link on your mobile 
    Step 3: Access the link and browse to your video of choice
    Step 4: Download the video at Re. 1/video

    The video content at Video store@ Re1 covers over 12 languages including English, Hindu, Marathi, Gujarati, Assamese, Bhojpuri, Tamil, Telugu and Malayalam amongst others. This new VAS would let the consumers download videos across 8 genres including bollywood, Hollywood, realty, lifestyle, music, comedy and more from a vast collection of 20,000+ videos. This service is aimed at introducing more Aircel customers to the mobile internet experience. This VAS is compatible with mobile phone with GPRS/2G/3G, including feature phones. The charges for browsing the portal is as per the data plans opted by the users and all videos are available at Re 1.

    With Aircel, the consumers can also share their video preferences on Facebook and Twitter. Techzone aims to add 800-1,000 videos/day to the existing video library.

    Explaining the expansion of their VAS offering, Mr. Naveen Bhandari, MD, Techzone said, " The Indian VAS industry is changing at a steady pace with the consumers demanding the data for consumption at their closest accessible touch point: mobile handsets. In the past few years, we had not seen the video consumption on mobile gaining pace due to the lack of connectivity and bandwidth on mobile internet. But with the advent of Edge, 2G and 3G making the data delivery faster and consistent; the consumers are consuming video data better. This increase in quality of delivery is expected to increase the video data consumption amongst the consumers. The vastness amongst the diversity in demands and choices of the consumer demanding international, bollywood and regional content is aiding us to use a variety of rich data and make it available for consumption. It is increasingly becoming a consumer pull based service. Through this VAS offering, we aim to increase the monetization and the availability of the content which we have acquired over a period by multifold. The pricing strategy of this VAS allows it to be a preferred choice of the masses."

    Mr. Anupam Vasudev, Chief Marketing Officer, Aircel said, "At Aircel our aim is to offer innovative yet value for money products to our customers. With our focus on the youth who have a need to stay connected and updated at affordable prices, this unique VAS product will offer our customers the freedom to download videos at just Re.1. As a committed data company, we will continue to enhance customer experience through our innovative products and services".

    Speaking of the alliance with Aircel for offering mobile video download service, Mr. Naveen Bhandari, MD, Techzone added, "Our association with Aircel has been long and fruitful. It?s consumer base and innovation in reaching out to the consumers ensures that the consumers are well informed about the various VAS offerings available for them. This aids the consumer in making an informed decision and also positively effects the overall data consumption by the consumers."

    Commenting on the future of mobile video consumption, he added "A research agency has stated that the total online video consumption in India has doubled in the past two years to 3.7 billion videos per month. This dramatic growth has been driven by a sizeable increase in the number of online video viewers, in addition to increasing consumption per viewer. The total online video audience in India has grown 74 percent to 54 million viewers, with the average viewer watching 18 percent more videos and spending 28 percent more time viewing. Also, it will be surprising to notice that 50 to 60% of the total mobile data traffic is consumed by Video alone. Hence, the scope of mobile video consumption is very high and is en-route to getting better and more re-defined with more features and better search options. With all the telecom service providers giving access to videos and video downloads at such low rates, it is going to be a tough competition for the video sharing sites."

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  • AXN Being Invaded by Aliens with Falling Skies, Season 3

    Submitted by ITV Production on Jun 14, 2013

    Mumbai, June 13 2013: The alien invasion series, Falling Skies starring Noah Wyle returns to AXN with its third season. The sci-fi action horror series is back with the right blend of Spielbergian schmaltz and a lot of shooting, explosion and aliens.

    The third season begins with a bunch of ?tethered? humans working for skitters after the 2nd mass arrived to Charleston. Tom has been elected to the political office. A new and nice surprise is the arrival of Tom?s and Anne?s baby.

    Catch the all the excitement and drama only on AXN on 14th June at 8 pm.

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  • Notty brings back the excitement of going ?Back to School?

    Submitted by ITV Production on Jun 13, 2013

    Mumbai, June, 2013: Greenways Foods & Beverages (D) Pvt Ltd launched its fruit-energy drink (Non Caffeinated), Notty for children few months back and now the company is all excited to announce Notty - Back to School Campaign. This is a first and 15 days campaign initiated across Pune at 11 Subji outlets that provides fresh vegetables and fruits (from 6 AM to 12 PM) starting from 15th June to 30th June.

    The activity aims to attract gate keepers (Parents) and children in order to create awareness around NOTTY. It has been positioned as yummy, healthy fruit drink, both nutritious and tasteful. It contains vegetarian DHA and Vitamin A, C, E, and does not contain any kind of synthetic ingredients or stimulants in its formulation. It is a rich source of dietary fiber and vitamins, which make it a healthy substitute keeping in, mind the target audience being young children. It is available in four flavours namely strawberry, mango, pink guava and multi fruit.

    Mr Vinod Gaikwad, GM-Marketing said, ?Notty is fun drink for children and for parents it is a healthy drink for their young ones. This campaign will attract eye balls and connect our both the target audience with the concept of Back to school theme. It will bring back the excitement of going back to school by the help of our brand ambassador Chhota Bheem favorite toon character who has caught the fancy of kids all over India.?

    The first day of school is an important one for both teachers and students. Chhota Bheem will be visiting all the outlets to promote the campaign. The campaign will include variety of activities & games like Dart board, Chhota Bheem tattooing and many more in order to kick start the day and bring out zeal and excitement among the children. Various merchandize like Chhota Bheem Label stickers, time-tables, masks etc. to engage the kids & parents along with the offers of 5 rs off on a can of Notty. This will make them excited and involved with the school activities after a long gap.

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