NEW DELHI : KYOCERA, a leading document solution company has introduced a new range of reliable printers and A4 MFP?s (Print/Copy/Scan/Fax) in the market. The lineup offers its customers a powerful range of features and outstanding performance with low running cost and effective power saving mechanism.

KYOCERA A4 printers /MFP?s are compact and quintessentially utility desktop machines for small/medium business houses. The products offer high capacity toner for lower running cost, high capacity paper cassette for top productivity, ECOSYS Technology for substantial power savings and handles legal size paper with ease.

Product USPs        

• High capacity toner for lower running cost.
• High capacity paper cassette for top productivity.
• ECOSYS Technology for substantial power savings.
• Handles legal size paper with ease.

High-capacity toner cartridges enable the user to print more pages. The ECOSYS FS-1125MFP cartridge yields about 2,800 pages. These are merely estimates. In general, high-capacity cartridges will print 30 percent more text and graphics. A final benefit of using high-capacity toner is that it saves time. High-capacity paper cassette increases productivity - holds up to 500 letter- or legal-size sheets to facilitate high-volume printing. KYOCERA follows the concept of ?ECOSYS? which means the technology that is environmentally friendly and highly economical .The ECOSYS concept achieves both ecology and economy by incorporating a durable imaging system capable of handling hundreds of thousands of prints in its lifetime. Kyocera ECOSYS printers all have the same unique platform that offers unified drivers, unified options and operation. That means maximum flexibility and easy expansion of your fleet. ECOSYS Technology and design dramatically reduces the use of consumable items, reduces CO2 emissions and reduces TEC values. ECOSYS also saves a considerable amount of energy, both during manufacture and operation. Up to 85% saving of electricity can be achieved during the life time of an ECOSYS printer.

Speaking on the occasion, Mr K Swetharanyan, Managing Director - Kyocera Document Solutions India Pvt. Ltd. said "At Kyocera, we endeavor to develop printers that provide customers with efficiency, quality and a lower total cost of ownership as this particular range of printers have a separate drum and toner which is cost effective for its users".

The most promising feature of KYOCERA A4 printers/MFP?s is that it comes with a separate drum and toner which ensures that the running cost is much lower if compared to other similar printers available in the market. The most obvious advantage is that one can separately replace each component when it stops working. KYOCERA ensures a better return on investment using its proprietary technologies making the printer and drum life much higher than the existing printers in the market.

NEW DELHI : After nine years of rule, the UPA is set for a massive defeat. If polls were held today, the United Progressive Alliance will get a mare 136 Lok Sabha seats, according to a countrywide survey done by ABP News-Nilesen. The main Opposition NDA will garner 206 seats while others parties will get 167 seats.

Overall, 31% of respondents are intending to vote for BJP, if the Lok Sabha elections are held now, whereas 20% are intending for INC. 74% of those who voted for INC during 2009 Lok Sabha elections, are still intending to vote for INC if Lok sabha elections are held now; 26% are moving away from INC, out of which 9% are intending to vote for BJP. Whereas for BJP, 90% will stick with them and only 2% intend to move away from BJP to INC.

ALL INDIA FORECAST - MAY 2013

1. Overall, 31% of respondents are intending to vote for BJP, if the Lok Sabha elections are held now, whereas 20% are intending for INC.

2. 74% of those who voted for INC during 2009 Lok Sabha elections, are still intending to vote for INC if Lok sabha elections are held now; 26% are moving away from INC, out of which 9% are intending to vote for BJP. Whereas for BJP, 90% will stick with them and only 2% intend to move away from BJP to INC.

Sampling and Methodology:
The target respondent was male / female, 18 years & above.
Male : Female ratio (64:36)
Large scale quantitative study
Nationwide Coverage across 152 Parliamentary Constituencies in 21 States/UTs of India. In each Parliamentary constituency, 2 Assembly Constituencies were sampled and a total 33408 people were interviewed.
All interviews were door to door interviews carried out in a face to face setting
Interviews were conducted using largely a structured questionnaire
The complete field work was carried out in the period, 1st May to 10th May 2013.

NEW DELHI : Tata Capital in association with the Prakash Padukone Badminton Academy (PPBA) announced the launch of the ?Tata Capital Super Shuttlers? in Mumbai to train budding, aspiring young talented kids aged between 8-12.

The ?Tata Capital Super Shuttlers? camps will be held between May 27th and June 7th at leading sports clubs in Mumbai. The best players from these camps will get a chance to be a part of a tournament held on June 15th - 16th at the badminton courts of the Cricket Club of India (CCI).

The winners of the tournament will have a chance to be trained by the coaches of Prakash Padukone Badminton Academy (PPBA).

Speaking at the launch of this unique initiative, Mr. Amar Sinhji, Member - Management Committee, Tata Capital Limited, said, "We are delighted to be launching this unique initiative to encourage and develop talent in a sport like badminton amongst children. At Tata Capital we believe in ?doing what?s right? and Tata Capital Super Shuttlers is an initiative in this direction. We hope that young children will come forward and benefit from the badminton camps, realizing their true potential"

Mr. Prakash Padukone, Director, Prakash Padukone Badminton Academy, said, "The ?Tata Capital Super Shuttlers? is an excellent platform for young kids to learn, get trained and understand the nuances of the game. As this sport gains popularity in India, we at PPBA are greatly encouraged to conduct these training camps in association with Tata Capital. We are confident that this initiative will receive excellent response from young kids. It promises to be a fun learning session and will prove beneficial to train the young enthusiasts who will make India proud in the future"

The camps and the tournament conducted by Tata Capital is aimed to encourage budding talent and provide them with a fun and interactive environment to learn Badminton skills. The PPBA trainers, including an internationally renowned coach, with a wealth of experience will deliver advice and training to the young participants.

The tournament in Mumbai is one of the first phases of this initiative, which will be replicated across other cities in the near future.

INDIA - The second edition of action packed Kids? Expo in India ?World Children Expo 2013? conceptualized by Creative Children Media Pvt. Ltd. and presented by ZeeQ, saw the weekend of May 18-19 at the Ambience Mall, Gurgaon flooded with kids of all ages.

WCE 2013 featured prominent brands from entertainment, education, technology, clothing & apparel, food & beverages, healthcare, toys & FMCGs industry. It was a platform showcasing children centric consumer brands from across businesses related to children in the age group of up to 15 years.

This is where Learning, Entertainment and Commerce came together. From shoes to apparel to games, books to toys, meeting and greeting cartoon characters to attending workshops and sessions - there was not a single dull moment for the kids present. An exclusive range of merchandise, quizzes, games, and Interactive activities with free goodies set the mood for both parents and kids.

"This year WCE has yet again provided world class activities for kids and families. Our exhibitors range from a wide variety of businesses which touch the lives of children and their families. Companies in niche businesses like activity boxes,gifts, licensed products and party supplies have shown great faith in us. The edutainment flavor energized by Zee Q is unique as well as character appearances by India?s most loved Doaremon and Chotta Bheem which have driven a huge footfall for the show", shared Rahul Gupta, Director and CEO, Creative Children Media (P) Ltd.

ZeeQ, India?s first and only edutainment channel created for kids in the age group of 4- 14 years was the Presenting sponsor for World Children Expo 2013. The multi-platform channel launched in November 2012, is a one-stop content platform for every child?s growth and development and is based on the core principle of ?What is Right for the Child?.

In order to strike a chord with its target audience, ZeeQ lined up an array of interactive and engaging activities for kids and parents. The ZeeQ Kid Zone had exciting games like Balloon Maths, Puzzle games, Larger than Life Scrabble, English Wordmatch and Multiple Intelligence quiz. ZeeQ also screened some of its educative programmes like Amar Chitra Katha Heroes, Sid the Science Kid, Teenovation, Science with Braincafe, Cyberchase, Weekly Wrap, etc. There were tons of gifts and surprises for winners of each of the games, Kids & families seemed very happy after winning lots of exciting prizes.

On the association with WCE 2013, Subhadarshi Tripathy, Business Head, ZeeQ, said, "WCE gave us theopportunity to engage with our target audience, both young children and their mothers. Parents today are very concerned about what their children are watching; we were glad to interact with them to know and understand their expectations and explain our ethos and offerings to them."

Parentune, a panel of child psychologist, parenting and child development experts did a unique workshop for Parents named "Raising happy children", where parents got to know about the tools and methods on raising happy children. Parents were encouraged to learn more about their child and understand them.

Microsoft Interactive Entertainment was the official gaming partner for 2nd World Children Expo. They had set a special game zone for kids and families.

Anshu Mor, Business Group Head, Interactive Entertainment Business, Microsoft India, sharing the kind of response they got at WCE 2, said, "It has been a pleasure to associate with WCE for the 2nd Year in succession. It was heartening to see the great response we got from both the kids and their parents at the gaming zone. They got to experience motion sensing gaming and really appreciated the wholesome family entertainment that the Xbox 360 platform offers. From dancing to playing sports and even getting some fitness going, the gaming zone really came alive at the Expo."

Also, an exciting and exclusive range of Superhero merchandise was on display by Lovemysuperhero.com There were Bags, Stationery and Water Bottles, which featured merchandise of Iron Man, Chhota Bheem, Disney princess, Angry Birds, Ben 10 etc.

Amit Burman, Founder & CEO Lovemysuperhero.com, said, "It has been a great platform to reach out to parents and young kids, our target market, for our portal which is the only one stop shop in India for all Licensed Character Merchandise for all age groups. WCE was very beneficial for our projects promoting Kids Celebrations and Kids Room Decor, where in we received some serious interest from parents and served as a very good tool for creating a buzz in the market."

Parents & bookworms prodded through educational and fiction books for children by Hachette, Scholastic and Grolier. While having fun, kids also got to explore their creative sides as well as there was a Designer Card contest by Hallmark; kids showed their creativity by designing cute little greeting cards. Also, they learnt to make different things from Balloons at the Balloon twisting workshop by Party 1 world.

Overall, World Children expo 2013 successfully turned out to be a one-stop destination for kids looking to have a good time and parents seeking the latest in the market for their kids.

MUMBAI: Young men are all about skirt chasing. And Deos' role in their life is limited to an aphrodisiac, spray on, and see yourself transition into an instant chic magnet. Or so we?ve been lead to believe so far. But is that all young men are about? We set out to figure.

The more young men we met, we realized that we couldn?t be more off. With the changing face of the Deo category, changing is the face of the consumer. There were enough and more young men who lost sleep not over the Amrita who didn?t turn back to acknowledge him in the college canteen, but the cricket selection he missed & the reality show audition he?s approaching both with hope and trepidation.

And so set out, Zatak. Espousing the cause of young men, increasingly restless with life as is and taking it upon themselves to reach for the Stars. Whether we were right or whether young men are indeed about skit chasing; only time will tell. For now, do watch:

Sameer Satpathy, EVP & Business Head, Marico India said, "Most deodorant brands are marketed on the plank of attraction, with Zatak we seek to recognize the changing face & broad basing of the Deodorant category. Zatak seeks to be a partner of todays? youth, who irrespective of his background has aspirations to achieve more with life and for whom; a Deo is a step in his preparation for life ahead".

The deodorant will be available in 4 variants - Striker, Challenger, Gambler and Avenger which are an extension of the ideology that the brand is set to follow. Zatak has strategically rolled out its campaign only in the last leg of the IPL season which commands the highest viewership.

Talking about the concept behind the campaign Pallavi Chakravarti, Associate Creative Director, Taproot India said "Your fragrance underlines who you are, how confident you are and what you?re capable of. In a world where people are waiting to pull you down, Zatak lets you make a statement and shut the naysayers up. Literally. Leading to the creative expression: Har Attack KaJawab...Zatak."

MUMBAI: After four seasons of The Amazing Race Asia, AXN returns yet again with another made-in-Asia-for-Asia Original Production in May 2013 ? The Apprentice Asia!

Filmed in Singapore and Kuala Lumpur, the Asian adaptation of the US reality series is based on the format created by reality TV guru Mark Burnett (The Voice, Survivor) and produced locally by Fremantlemedia Asia, a leading global entertainment company. The face of the show is aviation tycoon and Forbes Asia?s 2010 ?Asia Businessman of the Year?, Tony Fernandes, most well-known for turning around ailing airline AirAsia and breaking even within a year of taking over. Twelve candidates from around Asia will vie for the honor of becoming Asia?s very first Apprentice, with the winner walking away with the opportunity to work for Tony in one of his enterprises.

Also on board are Mr. Fernandes? advisors ? Tune Hotels? Group CEO, Mark Lankester and Expedia Asia?s CEO, Kathleen Tan ? both highly accomplished in their own fields. Having led Tune Hotels? growth to 27 properties in the region, Mark recently won the ?Outstanding Entrepreneurship Awards 2012? at the Asia Pacific Entrepreneurship Awards. Before she recently joined Expedia Asia, Kathleen was instrumental in driving the commercial success of AirAsia, championing its launch in China. She was also crowned the ?Marketer of the Year? at the Web In Travel Annual Conference 2012.

 AXN has searched the region for the best business entrepreneurs keen to work for Mr. Fernandes. Representing seven countries in the region (Singapore, Malaysia, China, India, Indonesia, Thailand and the Philippines), the top 12 come from an interesting myriad of backgrounds in entertainment, food & beverage, hospitality, information technology and the legal and finance world. From ages 25 to 38, some are in their first jobs, some already own a thriving business where they are based; some have the gift of the gab from their years in showbiz and some have been recognized for their work in marketing and entrepreneurship in their respective countries.

Representing India in the show are two extremely talented people?Samuel Rufus Nallaraj from Hyderabad and Ningku Lachungpa from Sikkim. Throughout the season, the 12 candidates will be tested on their skills in the areas of selling, negotiation, creativity, management, branding and leadership. At the start, the candidates are split into two teams based on gender. Watch out for the first episode which makes especially good TV - as the candidates are given the challenging task of selling fish! This was a remarkably humbling experience for these high fliers given that most of them had not stepped foot in a wet market. Tony?s advisors, Mark and Kathleen, are on the ground to observe each team complete their task, and their opinions will play a key part in who Tony decides to fire at the end of the day.

What makes the inaugural season of The Apprentice Asia so riveting is the drama that ensues from the onset. As can be expected when a group of extroverted, ambitious characters get together, strong wills clash, alliances are forged, and nerves are frayed during each boardroom session where one of them will go home, empty-handed. It?s the survival of the fittest, and self preservation rules the day.

Tune in to AXN on 24th May to find out who or what makes Tony declare ?a bloody disaster? and ?a weapon of mass destruction?, and hedge your bets on the candidate who might just end up winning The Apprentice Asia!
The Apprentice Asia is presented by AirAsia, Expedia, Hilton Hotels & Resorts, IG, official smartphone BlackBerry and official car Volkswagen Malaysia.