MUMBAI: MOVIES NOW, India?s most preferred English Movie Channel, presents tons of action packed adventure and a colourful extravaganza from the world of Hollywood. Presenting for the very first time on Indian television in complete High Definition is the entire franchise of the most popular sci-fi blockbusters ? Star Wars. Come March, viewers will be spoiled for choice, with hours of entertainment including Shaolin Masters (Level 4), Super Movies of the month - Unstoppable and G.I. Joe: The Rise of Cobra and Holi Day Special that will be telecast only on MOVIES NOW.

Star Wars

May the force be with you! as MOVIES NOW welcomes an alternate universe into your lives. Beginning this March travel to a galaxy far, far away with all six Star Wars movies, as this blockbuster movie franchise comes to India for the first time in HD! Watch out for the legendary characters starting March 7th, Thursdays at 9pm only on MOVIES NOW, Hollywood in HD

Shaolin Masters (Level 4)

Coming up next are the ?Shaolin Masters?, catch the bosses of kung-fu make their way into your living room with the Middle Eastern traditional martial arts festival. The incredible lineup includes movies like Rumble in the Bronx, Curse of the Golden Flower, 36th Chamber of Shaolin, Drunken Master II, First Strike, Enter the Dragon, and many more. The legends of Kung Fu are here to entertain you with mind boggling stunts and action-packed stories in 16 handpicked movies. The action begins on March 18th from Monday to Thursday every night at 11pm only on MOVIES NOW.

Super Movies - Unstoppable and G.I. Joe: The Rise of Cobra

Catch the Oscar winning star performer, Denzel Washington and Hollywood?s rising star, Chris Pine, as they race against all odds to rein in a runaway train in MOVIES NOW Super Movie Unstoppable.

Inspired by actual events, this movie is an adrenaline rush fueled by director Tony Scott?s signature mark of propulsive action rooted in the reality of ordinary people placed in extraordinary circumstances. Jump on to your seats for this Hollywood blockbuster on Saturday, March 9th at 9pm.

With a month of spectacular content, MOVIES NOW adds to the action and adventure with none other than the most popular super soldier of all time ? G.I. Joe. Close on the heels of the release G.I Joe: The Retaliation in theatres on March 29th, MOVIES NOW airs G.I. Joe: The Rise of Cobra on Saturday, March 30th at 9pm.

Holi Day Special

This festive season only gets better with MOVIES NOW. Come celebrate the popular Indian festival of colours and the victory of evil with ?Holi Day Special? featuring fabulous, power packed Hollywood blockbuster movies like SWAT, Unstoppable, Monsters V/S Aliens and The Longest Yard. Don?t miss this epic line-up of your favourite movies starting 11am on the March 27th only on MOVIES NOW.

So, brace yourself to enjoy Hollywood?s most compelling action heroes make their way to your homes this March only on MOVIES NOW, Hollywood in HD!

MUMBAI: Atharva Institute of Management Studies, a leading management institute in Mumbai is conducting its annual inter-collegiate festival, ??RHTYM 2013?. The theme for the festival for this year is ?Virtual World?. Atharva Group of Institutes jointly holds Rhythm every year which is organized by students from various disciplines like MBA, Engineering, Hotel Management, Fashion designing, etc. Students from management institutes across Mumbai, Navi Mumbai and Thane will be participating in various events that will be held for three days commencing from the 5th of March up to the 7th of March. Like every year this year too, the events would dwell upon various disciplines of Management. This year, 30 to 40 institutes are expected to actively participate in RHYTHM 2013.

Competitive events will be held relating to current affairs wherein the views of potential managers will be deliberated and discussed upon. Every event will be entail cash prizes, vouchers as well as participation certificates.

Following is the list of events for RHYTHM 2013:

5th March, Tuesday ? Mock Stock, Live Photography, Business Quiz.

6th March, Wednesday ? Business Plan, Crisis Management, Ad-Mad, IT event.

7th March, Thursday ? Best Manager, Debate Competition, Paper Presentation, Treasure Hunt.

Experts from various industries will be present for judging and giving their opinions for these events.

Students from various colleges are invited to participate in the inter collegiate events of ?RHYTHM 2013?.

To participate in events please contact:

Vinita Shrivastav: 9920018783 Shashank Choudhary : 9821874796 Nilesh Prabhu: 9619783181

Our SPONSORERS

Title Sponsor: NSDL

Radio Partner: 92.7 Big FM

Online Media Partner: indiantelevision.com

Print Media Partner : Sakal

Other Sponsor: Livewires, Pop Tates

Address: Atharva College, Charkop ? Marve Road, Charkop Naka, Malad (West)

NEW DELHI: Star Sports and ESPN HD will broadcast the first ever prime time live broadcast of the highly-anticipated ?El Clasico?between La Liga rivals Real Madrid and Barcelona at 8:30 pm on 2 March.

Traditionally telecast in the wee-hours of the morning, this weekend?s El Clasico is specifically scheduled during prime-time hours, aimed at targeting La Liga fans in Asia.

La Liga fans can look forward to a 30 min studio preview hosted by Andy Penders, with former Liverpool midfielder and England International Steve McMahon and resident Spanish football expert Antonio Codinach providing analysis and insights before the match.
Former Real Mallorca and Tottenham Hotspur striker Gerry Armstrong will be providing live commentary for the match.

With Barcelona and Real Madrid ranked the second and third most popular football clubs in the world, this nail-biting affair is certain to draw a robust global audience of hundreds of millions as arguably one of the biggest football rivalries in history.

This weekend?s El Clasico marks the 165th time the title contenders Barcelona and Real Madrid face each other.

• The pair first met in 1929, where Real Madrid beat Barcelona 2-1 and ever since Real Madrid has narrowly taken the upper hand with 50 victories over Barcelona?s 47.
• Saturday night?s matchup will arguably contain the most talented footballers in the world, including FIFA Ballon d?Or winners Lionel Messi and Cristiano Ronaldo, coupled with the majority of Spain?s FIFA World Cup winners.
• The pair finished with a closely fought 2-2 draw earlier in October this season. Real Madrid, the current La Liga Champions, will be looking to make a last bid on the title race after falling to third place behind Atletico Madrid.
• Incredibly this is the second Clasico this week after Real Madrid beat Barca 3-1 at Camp Nou in the 2nd leg of the Copa del Rey to secure their path to the final.

Mumbai: An inspiring superstar worshipped by many. The power of conversation through social media. Revelation. These elements were blended by Creativeland Asia to give shape to the new interactive campaign for Cinthol Deo.

Earlier this week, began a seamless effort to cast Cinthol?s brand philosophy of ?Alive is Awesome? over cricket fans on the microsite www.cinthol.com/deo via a teaser film that had a tense Virat Kohli sitting in the dressing room before a match. The film ended with a simple question posed by the young superstar of Indian cricket and brand ambassador for Cinthol Deo, ?Do you know what?s going on in my head??

Built purely on social media, the teaser phase was led by the microsite where Virat Kohli personally responded to tons of interesting, surprising and entertaining comments via video in a candid tone.

Within 5 hours of its official launch on Twitter, #InViratsHead was trending worldwide. For over 24 hours now, it has been trending in India as well (all cities included), sometimes even above the 2013 union budget and the railway budget.

Fans from US, UK, France, Australia, Singapore, Pakistan and pan India have been posting their answers via Twitpics, Youtube videos and witty one-liners. With over 40,000 Youtube views, 15,000 tweets and countless Facebook shares and comments, the campaign has gone viral even before the reveal.

On Twitter especially, the estimated reach has been well over 14,00,000, making the brand?s Twitter followers grow by 300%. Total impressions have escalated to an unprecedented 10 million.

Boxed outside the many clich?s of this category, the campaign is a focused attempt to liven up young India with the ?Alive is Awesome? spirit. Building on the momentum this teaser campaign is generating, the entire film is today released on the microsite and television. With a thumping track and a reveling twist, the film exposes a unique and never before seen side to Virat.

The film is directed by Prakash Varma of Nirvana Films.

Credits:
Client Partner - Godrej Consumer Products Ltd.
Creative Organization - Creativeland Asia
Film Production - Nirvana Films

New Delhi: NewsHunt, the leading mobile news application from Ver Se Innovation has won the prestigious GSMA Global Mobile Award 2013 for ?Best Mobile Publishing Product or Service?. Other renowned nominees in this category were The Washington Post for WP Politics app for iPad, Celtra for AdCreator, motain GmbH & Co. KG for THE Football App and Orange France for Read and Go.

The 18th annual GSMA Global Mobile Awards recognized and celebrated all the contributions made to the ever evolving and developing mobile industry. The nominees for the 18th annual Global Mobile Awards were announced on February 4, 2013. The winners were proclaimed on Tuesday, 26th February at the GSMA Mobile World Congress, in an afternoon ceremony in Barcelona hosted by one of UK?s best-loved writer, actor and comedian, David Williams.

?We are immensely pleased on receiving the GSMA Global Mobile Award 2013 for the Best Mobile Publishing Product. Being much widely consumed Mobile-first product with over 20 million downloads till date, NewsHunt has monthly active user base of 6.5 million users who consume more than half a billion page views each month. NewsHunt is a uniquely Indian product catering to regional needs, and this recognition demonstrates NewHunt?s accomplishment and is the declaration of wide acceptance and user base of our application. Ver Se is extremely enthused and committed to further revolutionize the service and gratify our customers,? commented Virendra Gupta, Chief Executive Officer, Ver Se Innovation. In addition to this recognition, NewsHunt was recently recognized by Neisen?s India Consumer Rankings as one of the top ten Smartphone Apps - and the only one under News Category.

?Through these awards, we are proud to shine the light on the mobile industry?s many innovators and leaders, from all corners of the world,? said John Hoffman, CEO, GSMA Ltd. ?This year?s new categories
reflected the industry?s reach into many new sectors and we received more than 600 high-quality entries from across the mobile ecosystem. We would like to congratulate all Global Mobile Awards winners and thank the many hundreds of companies and organisations that support these awards by entering each year.?

The GSMA warmly congratulated all the winners announced for the 18th annual Global Mobile Awards. This year there were over 600 entries and nominations for the 37 awards, the largest ever number of honors to be presented at the Global Mobile Awards. A panel of independent experts, analysts, journalists, academics and, in some cases, mobile operator representatives, judged the awards.

MUMBAI: Amrita TV?s Natakame Ulakam which championed political satire in Malayalam Television, to jolt politicians out of their self-righteous and hypocritical composure and unmask the motives behind their pretentiousness, has crossed 350 episodes. Telecast every Saturday at 10.30pm, it is re-telecast on Wednesday mornings at 9.00am.

Natakame Ulakam marked the first time that political satire, which had traditionally been an offspring of the print sector, was adopted by the visual media; the televised avtar retained the same sting and punch of the original genre, providing even more entertainment and illumination in its print version.

The burlesque begins with a talking head of the creator-producer who trains the cross-hairs of his humorous assault on individuals currently ruling the news roost or incidents cannibalizing the front pages, mocking, lampooning them with all the conventional artillery in the satirical arsenal such as sarcasm, irony, ridicule, exaggeration, comparison, analogy etc. He also loads his verbal narrative with weapons from the visual armoury- political clippings edited in tune to hit numbers to form rollicking sequences, parodies of popular film songs providing ?musical voice overs? to visuals, intercutting well-known film clippings with real life footage for the most hilarious results, repeated replays and other editing techniques to add more voltage to his fire power.

He is scrupulously impartial and non- partisan ; no one is spared his witty volleys, with both the Oppositions and Ruling party alike becoming the target of his lively barbs and mocking salvos as he akes on public men of all hues and shows them up in their true colors.

Over the years since its launch, Natakame Ulakam has been honoured with numerous awards , with the 2011 State Awards for Best News Based programme and the 2012 Adoor Bhasi Award for the Best Political Satire Show being the most conspicuous in the lot.

As Natakame Ulakam moves on, provoking different shades of mirth and hilarity in its viewers, it has long since graduated from a mere weekend prime time entertainer to a programme that has the power and clout to influence and even change the perception in the general public, of politics and politicians.