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The Hindu

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OMD India

  • Weber Shandwick receives accolades in Hong Kong

    Submitted by ITV Production on Apr 09, 2012

    New Delhi: Weber Shandwick has received two winning awards and a certificate of excellence at the recent 2011 Asia Pacific Campaign PR Awards in Hong Kong.

    Corporate Voice | Weber Shandwick won Consumer Launch Campaign of the Year for Shave Sutra ? Gillette Mach3 Turbo Sensitive, and Public Affairs Campaign of the Year for EVERY ONE ? Save the Children at ghe event held on 30 March at the JW Marriott.

    Weber Shandwick China received a certificate of excellence for Healthcare: Ethical Campaign of the Year for Pfizer?s Enbrel Awareness in China .

    ?We are extremely proud and at the same time humbled to have won awards for both our shortlisted campaigns at the Asia Pacific PR Awards 2011?, said Shiv Reddy, CEO India, Corporate Voice | Weber Shandwick. ?We remain ever committed to excellence.?

    Atul Ahluwalia, President, Corporate Voice | Weber Shandwick added, ?I am delighted at the recognition we have received through our award wins at the Asia Pacific PR Awards. Our consistent wins, amidst stiff competition across the Asia Pacific region, are a testimony of the innovation and creativity of the India team.?

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  • Zee Studio?s Powerplay showcases NATIONAL TREASURE: BOOK OF SECRETS

    Submitted by ITV Production on Apr 09, 2012

    Mumbai: Zee Studio?s newest property, Powerplay, is all set to showcase National Treasure: Book of Secrets, this Wednesday at 11:40PM.

    While Ben Gates is presenting new information about John Wilkes Booth and the 18 pages missing from Booth?s diary, a man by the name of Mitch Wilkinson stands up and presents a missing page of John Wilkes Booth?s diary. Thomas Gates, Ben?s great-grandfather, is mentioned on the page. It shows that Ben?s great-grandfather was a co-conspirator in Abraham Lincoln?s murder. When doing more research, the conspiracy takes Ben, Abigail Chase, and Riley Poole to Buckingham Palace (which they break into). They discover a plank that has early Native American writing on it. The plank has only one symbol that Patrick Gates can identify. The symbol is Cibola (see-bowl-uh) meaning the City of Gold. In order to define the rest the have to go to Ben?s mother, Patrick?s divorced wife. After 32 years it brings back old arguments. After that the other clue is in the President?s desk in the Oval Office in the White House (which Ben and Abigail sneak into) to discover that the clue lies in The President?s Book. But in order to see the book, their choice is either get elected president or kidnap the President of the United States. Which do they choose? It?s obvious. With Wilkinson close on their tail, they find the book in the Library of Congress. The conspiracy then crosses to Mount Rushmore where the clue was on the hills, but (according to the Book) President Calvin Coolidge had the faces carved in so no one can find the City of Gold. When they get there they find out that they must work with Wilkinson since he has some clues of his own. Who will claim Cibola? And will the name of Gates be known as murderer?

    The movie stars Nicolas Cage, Diane Kruger, Justin Bartha. National Treasure: Book of Secrets (titled National Treasure 2: Book of Secrets) is a mystery adventure film. It is a sequel to the 2004 film National Treasure and is part of the National Treasure franchise. It was directed by Jon Turteltaub and produced by Jerry Bruckheimer.

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  • BBC World News Horizons examines advances in nanotechnologyin Houston, USA and Cambridge, England

    Submitted by ITV Production on Apr 09, 2012

    Mumbai: In the second episode of the series, Horizons presenters Adam Shaw and Saima Mohsin travel to the United States and the United Kingdom to explore the burgeoning science of nanotechnology. The technology enables scientists to arrange atoms and molecules to create new materials and devices which could have the potential to change our world through applications in medicine, electronics, biomaterials and energy production.

    Horizons co-presenter Saima Mohsin begins at Rice University in Houston, Texas where she meets Professor James Tour, one of the world?s leading pioneers of nanotechnology. Saima explores technology that enables engineers to manipulate substances at the nano-scale and advances which could see the development of much faster and even flexible electronics, such as the production of a carbon based ink which can be printed onto flexible films to create electronic circuits powered by radio waves. Saima also learns about what?s being called the next super material-- Graphene, one of the strongest and most conductive materials ever found.

    Professor James Tour said: "Graphene is a single sheet of graphite only one atom thick. This is an amazing material. It?s made up of all carbon and the carbon bond is one of the strongest bonds in the universe. The other thing about Graphene that is really quite amazing is its electronic properties. You can move information through Graphene at a very high rate, probably one hundred times faster than we can compute today. It has materials applications, electronics applications. The applications go into entirely new types of devices we haven?t even begun to envision yet. It?s huge."

    Back in the UK, award-winning business journalist Adam Shaw visits Cambridge to learn about two companies using nanotechnology in applications which could save lives. At Endomagnetics, Adam finds out how nanotechnology research is already offering an alternative way to detect breast cancer, using a new technology called Sentimag which uses magnetic tracers that are safer and more widely available than the radioactive tracers currently in use. He sees the technique being trialed by specialists at Guys Hospital in London and explores whether it could ultimately revolutionize the treatment of cancer globally.

    Mr Michael Douek, Guys Hospital, London explained: "I have been working on breast magnetic resonance imaging for many years. It?s the first time we can use a hand held device to guide us to something we can actually see on magnetic resonance imaging. It does assist the surgeon in finding the lymph gland to drain a breast tumour. The technology is novel and has many exciting applications in breast cancer treatment."

    Finally Adam visits Owlstone Nanotech, another Cambridge-based company which is leading the field in chemical detection systems. Using the latest nanofabrication techniques, the organization has created a device that can be programmed to detect a wide range of airborne chemical agents in extremely small quantities. This technology could have a huge range of applications including, as Adam discovers, the development of a breathalyzer that would allow doctors to detect the presence of individual chemicals in a subject?s breath which could play a vital role in the non-invasive diagnosis of disease like diabetes in the future.

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  • Movies Now using augmented reality to market Spielberg property

    Submitted by ITV Production on Apr 09, 2012

    MUMBAI: Over the weekend English movie channel Movies Now in a marketing push to promote its Spectacular Spielberg initiative recreated a dinosaur at Infiniti Mall in Malad through Augmented Reality. The ferocious Tyrannosaurus Rex was spotted feeding its babies and protecting them.

    Passerby could interact with a digitally created dinosaur right in front of them. The broadcaster adds that the interactive dinosaur built curiosity amongst all age groups. On 14, 15 April the channel will do a similar stunt at Ambience mall, Gurgaon.

    Times Television Network CEO English entertainment channels Ajay Trigunayat said, ?At Movies Now, we have believed in bringing many firsts to our viewers. With the first ever HD viewing concept, to the
    library led movies, we have showcased the never seen before movies series like Charlie Chaplin in the English Movies Channel genre, we only look forward to offering better and bigger. Through the ?Spectacular Spielberg? movie festival, we have put in all our efforts to k ep the imaginative world of Spielberg alive. We have focused on a 360 degrees promotion, some really innovative and out of the box ideas that no other channel in this space has ever attempted. We feel immense pride in promoting and celebrating a Director and Producer par excellence and for whom only the sky is the limit?.

    Every Thursday at 9 pm for three months Movies Now is showcasing Steven Spielberg?s blockbusters.

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  • Disney channel to air Snow White and the Seven Dwarfs on 14 April

    Submitted by ITV Production on Apr 09, 2012

    Mumbai: The most revered of all Disney films, SNOW WHITE AND THE SEVEN DWARFS comes alive on Disney Channel with fairy tale magic, heart pounding suspense and rousing adventure on Saturday, April 14, 2012 at ­­­­11 a.m. on Disney Channel.

    The beautiful and kindhearted princess Snow White charms every creature in the kingdom except one -- her jealous stepmother, the Queen. When the Magic Mirror proclaims Snow White is the fairest one of all, she must flee into the forest, where she befriends the lovable seven dwarfs -- Doc, Sneezy, Grumpy, Happy, Bashful, Sleepy and Dopey. But when the Queen tricks Snow White with an enchanted apple, only the magic of true love‘s kiss can save her!

    Share this beloved classic with your family and celebrate Snow White‘s happily ever after again on Saturday, April 14, 2012 at ­­­­11 a.m. on Disney Channel.

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  • WEEKEND SPECIAL ON NEWSX

    Submitted by ITV Production on Apr 07, 2012

    New Delhi : This Weekend, NewsX brings forth an interesting line up of shows for its viewers. Catch all the excitement & buzz that?s happening at the box office with the release of Titanic 3D & Housefull 2. Tune in for exciting interviews with actor Bob Biswas and India?s leading artist Akbar Padamsee. Recollect fond memories of actors Jeetendra & Rishi Kapoor. Watch out for the first looks of the new Renault Fluence & BMW Mini Cooper and get to know the latest that?s happening in the world of gadgets and gizmos.

    All this and more only on NewsX!

    Details of the Weekend programming are as under:

    THE KAHAANI OF BOB BISWAAS: He became a household name as he played an assassin in ?Kahaani?. But does Sashwat Chatterjee relate to his character of Bob Biswas? We tell you all about the transformation of Sashwat into Bob Biswas in ?The Kahaani of Bob Biswas?.

    Telecast details: Saturday, 7th April, 2012 @ 2.30 pm & 11.30 pm

    Repeat: Sunday, 8th April, 2012 @ 7.30 pm

    BOX OFFICE FEVER : Watch out for this one Stop Show for all the information you need about latest releases from Bollywood and Hollywood, box office numbers, first day reactions, upcoming releases and much more. We also get you latest reviews and information about ?Housefull 2? and James Cameron‘s ?Titanic 3D?.

    Telecast details: Sunday, 8th April, 2012 @ 11.30 pm

    CATCH A STAR : Get an insight into the lives of your favorite stars , producers , directors , choreographers and many more associated with Bollywood in ?Catch A Star?. In this episode recollect fond memories and groove to the most memorable numbers of the lover boy of Indian cinema, ?Rishi Kapoor?.

    Telecast details: Saturday, 7th April, 2012 @ 1.30 pm & 6.30 pm

    Repeat: Sunday, 8th April, 2012 @ 2.30 pm

    ART TALK: Watch out as host Jujhar Singh gets up close and personal with India‘s greatest living artists, Akbar Padamsee. Padamsee , famous for his nude figures, his heads of Mahatma Gandhi, his landscapes and metascapes recalls his first solo exhibition in Mumbai in 1954, where he was arrested for a nude painting. He also speaks of his close friendship with contemporaries like SH Raza and MF Hussain and how Raza and he used to walk around Paris discussing art and how Mr. Hussain gave him his first car. The legendary artist also talks about his mastery over color and about how his art is - simply a means for spirituality.

    Telecast details: Sunday, 8th April, 2012 @ 1.30 pm

    FLASHBACK: Go down the memory lane and enjoy the groovy numbers and memorable scenes from Jeetendra?s biggest movies as NewsX pays tribute to the legendary actor on his 70th birthday,

    Telecast details: Saturday, 7th April, 2012 @ 9.30 am & 10.30 pm

    Repeat: Sunday, 8th April, 2012 @ 8.30 am & 4.30 pm

    LIVING CARS: This Week on ?Living Cars? , we show you the SUVs to look forward to this year. Also, catch the first looks of the new ?Renault Fluence? and BMW Mini Cooper.

    Telecast details: Saturday, 7th April, 2012 @ 5.30 pm

    Repeat: Sunday, 8th April, 2012 @ 11.30 am

    TECH AND YOU: Celebrate with the golden jubilee episode of ?Tech And You ?. We review the top 5 Smart phones & tablets available in the market. Watch out for the recently launched tablets by HCL & Micromax and catch reviews on Sony?s recently launched Playstation, ?Vita?.

    Telecast details: Saturday, 7th April, 2012 @ 11.30 am & 4.30 pm

    Repeat: Sunday, 8th April, 2012 @ 5.30 pm

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