MUMBAI: Nagpur‘s Radio City 91.1FM is ushering a fitness wave in a ‘Whatte Fun‘ style! Bringing a flavour of reality radio to the city, Nagpur‘s Radio City 91.1FM urged listeners to adapt to a healthier and a balanced way of life with The Radio City Health Challenge. This 4 week challenge saw 10 of Nagpur‘s Radio Cityzens adopt a fresh new fitness regime with a 15-day personalized counsel and share their experiences of a new, fitter self!

Starting 19 November, Radio City invited listeners to register for the Phase I -Stamina Test of The Radio City Health Challenge at Phutara Lake on 25 November, 2007. RJ Tia and RJ Vicky from The Radio City Breakfast Show challenged the listeners‘ stamina with a brisk walkathon followed by quick push ups. Based on their physical fitness, 20 fit Radio Cityzens were short listed to qualify for the Phase II - Rapid Fire on-air round. Over the next 5 days, after on-air rapid fire quizzing on their health quotient, 10 of the fittest Radio Cityzens were identified as winners to The Radio City Health Challenge.

Dec 5 onwards, winners to The Radio City Health Challenge won themselves 15-day exclusive access to the state-of-the-art wellness facilities at Trans Gym along with personalized fitness counsel from qualified trainers. In Phase III, Radio City along with Nagpur city is closely monitoring the fitness progress of the 10 winners via LIVE on-air interviews with them and their trainers on The Radio City Breakfast Show.

Commenting on the initiative Mr. Rana Barua, National Head - Marketing, Radio City 91.1FM said, "Being fit and healthy is a way of life; somewhere in all our busy schedules, fitness takes a back seat. The idea behind The Radio City Health Challenge is to infuse this awareness in our listener and involve him to proactively take action towards a fitter, healthier life in a ‘Whatte Fun‘ way! Thanks to the vivacity and enthusiasm of Nagpur‘s Radio Cityzens, our health challenge has been a great success!"

A vibrant Mandeep Singh, 21 year old businessman says, "My work keeps me busy and I‘ve never had the chance to focus on being fit before. Thanks to Radio City, I can finally get started! It is not easy when one is working out for the first time but the encouragement from the Radio City team certainly keeps me going!"

20 year old Pankaj Bhatia, an engineering student added, "I‘m a big fan of Shahrukh Khan and I want to have a six-pack like him. I‘m so glad to have won this challenge! Thanks to Radio City, I can utilize this opportunity to tone my abs and get ready for the New Year!"

A sustained focus on understanding listeners and leveraging the synergies of music expertise and innovative programming, allows Radio City to deliver a unique listening experience and be an integral part of the lives of listeners. Aggressively looking at spreading the Radio City experience to new markets across the country, Radio City 91.1FM is committed to growing the market and creating superlative content for premium audiences.

MUMBAI: Delhi?s hottest radio station Radio Mirchi 98.3 FM gets hotter. Starting 5 December, the radio station will sport a contemporary new avatar starting with a brand new station jingle.

Combining elements of hip-hop, special sound effects including an unmistakable whistle, the new station identity has been specially composed by the music director duo Vishal- Shekhar ? whose modern sound has been the craze from Hum Tum to Salaam Namaste to Om Shanti Om.

Srinivasa Shenoy, Cluster Head, Radio Mirchi, said ?We are absolutely excited with the new jingle which is just the first step in a series of steps which will make Radio Mirchi even hotter than before. It was a great privilege for us to work with Vishal and Shekhar on the new jingle and we are going to increase the music quotient on our station even more.?

He added that the next few weeks will be action packed with listeners in for many pleasant surprises and an even better listening experience. ?We did extensive research in the last few months and it was from this that the new jingle and the other new elements were conceptualized? he concluded.

MUMBAI: Continuing with its theme of saluting Life and its trials Salaam Zindagi brings this week the heart wrenching survival stories of survivors of various Riots. NDTV India‘s Nagma Saher meets these people from the Gujarat Riot of 2002, the Sikh carnage 1984 in Delhi, the riots in Mumbai and Ayodhya to share their stories of reliving the horrors in their daily existence years after these riots struck their life.

Watch the stories of grief and courage of Riot victims overcoming the scars from the past on Salaam Zindagi this Friday, December 7, 2007 at 08:00 pm and a repeat telecast Saturday, December 8, at 2:00 pm, only on NDTV India.

MUMBAI: Sunil Agnihotri has done it again. His latest Fantasy Costume Drama ‘Chandramukhi‘ on DD1 has managed to grab the highest number of eyeballs in its 3rd Week of telecast itself. Comments an obviously proud director, "all my previous shows from Chandrakanta to Yug to Betal Pachisee and jai Ganesha have maintained the top three positions. My latets show Chandramukhi began almost after a hiatus of five-six years but I have managed to prove that good work always wins. We are second only to Cricket, which is like religion to Indians."

Chandramukh received a TVR of 22.3 on Tuesday 11 November, 2007 from 10PM, in the week 11th November 2007 to 17th November 2007 (Target Audience 4+ nonCS).

Even in all TV homes Chandramukhi was the number one show in serials second only to Cricket on DD1. In all TV homes and in 4+ age group Chandramukhi received a TVR of 5.5 in the week 11 November 2007 to 17 November 2007 (source TAM people meter).

So well received is the show on Tuesday 10Pm to 11PM slot that DD1 started the repeat telecast at Sunday morning prime time from 9.30 AM to 10.30 AM.

Naturally production house Applause Entertainment is very happy about this feat of Sunil Agnihotri. According to his artsite and friend Mamik, "we all had full faith in Sunil and we knew that his magic is still intact. That is hwy we all were so keen to work with him again. He is truly a master of fantasy."

Shot at outdoor locations like Kulu Manali, Raj Pipla and Mahableshwar, Chandramukhi is a huge costume fantasy with a still bigger star cast of Deepak Parashar, Natasha Sinha, Krutika Desai, Mamik, Sachin Khurana, Nishigandha Wad, Amita Nagia, Goga Kapoor, Shiva, Sanjiva, Raja Chaudhray, Ram Mohan, Vinod Kapoor, Rita Jagtiani, Dinesh Hingoo, Ria Walia, Gunjan Pant, Mahindra Ghule, Manish Sharma, Savi Juneja, Yogesh, Anwar Fatehan, Jai Prakash, Shandar Amrohi With Vindu Dara Singh.

Conceived and Directed by Sunil Agnihotri, Chandramukhi is produced by Applause Entertainment Pvt Ltd. and telecasts on DD 1 every Tuesday from 10 PM to 11 PM with repeats ever Sunday prime Time from 9.30 AM.