Spice it up with IBN 7's new show 'Mirch Masala'
MUMBAI: Would you like your news shaken and stirred? How about sprinkled with some wit and humour? IBN 7 is on a roll this summer and brings its viewers the third new show of the season - ‘Mirch Masala‘ - a satirical take on the week‘s events that made news headlines. Presented by the man with exceptional comedic timing, Gaurav Kapoor, ‘Mirch Masala‘ guarantees to leave its viewers in splits over even the most controversial of news bulletins. The show begins July 14 and will air every Saturday and Sunday at 9:30 pm only on IBN 7.
Whether its instances like Shilpa Shetty and Richard Gere caught in the act or Pratibha Patil being nominated for Presidency, there isn‘t any situation to which Gaurav Kapoor cannot find a funny side. Now you can have your news with a bit of a twist and hint of wit and spice. Be prepared - news will never be the same again with IBN 7‘s ‘Mirch Masala‘!
"Humour always helps ease even the most serious of situations. Introducing a satirical show like ‘Mirch Masala‘ will spice up weekend programming and bring out a lighter side to what is considered serious business. I am confident our viewers will thoroughly enjoy Gaurav Kapoor at his best! " Said, Ashutosh, Managing Editor, IBN 7
"Mirch Masala is a distinctive programme and will definitely be received enthusiastically by our viewers. Similarly, those looking to advertise with us will find it exceptionally lucrative to be associated with this property." Said, Sanjay Dua, National Sales Head, CNN-IBN and IBN 7.