CNN-IBN, IBN 7 and Radio City 91.1 FM to air bhajan all day on July 11
MUMBAI: One moment it was a city of dreams. The next it was a city of shattered lives. 7/11, the horror still echoes in every Mumbaikar‘s mind, however expectedly, the courageous and insuperable Mumbaikar was back in action the very next day.On the first anniversary of the bomb blasts, CNN-IBN and IBN 7 have tied-up with Radio City 91.1FM to present a very special musical ode to pay tribute to the people affected. Written by Piyush Mishra and composed and sung by Shankar Mahadevan, the bhajan is a hard-hitting message to terrorists who target and claim innocent lives. Available on CNN-IBN, IBN 7 and Radio City 91.1FM, the bhajan will be played at various points during the day on July 11th. The bhajan is a part of CNN-IBNs special programming, "Lest we forget", that looks back on the events and aftermath of 7/11 and analyses where we stand a year later.
CNN-IBN was there to report to the country the crippling event that took place in Mumbai on July 11, 2006. CNN-IBN was the first channel to bring LIVE visuals from ground zero and these visuals were also shown LIVE across 212 countries through its sister network, CNN International. A year later, the wounds and memories of the blasts are still fresh in the minds of not only Mumbaikkars but the rest of the country as well. "Lest we forget" is a tribute to those who lost their lives and loved ones to this terrorist attack and the progress, if any, that has been made in the government?s inquiry regarding the same. On July 11th, CNN-IBN will have LIVE coverage through the day from various Mumbai train stations; showcase the exclusive bhajan along with Radio City 91.1FM. CNN-IBN will also present prayers for Mumbai at 6 pm, reveal heart-wrenching accounts of survivors on 30
Minutes: Survivor Tales at 7:30 pm, share stories of first-hand witnesses on the Citizen Journalist Special at 8:30 pm and finally a one-hour special programme at, "Lest we forget" at 10 pm reconstructing the events of 7/11 and draw comparisons between then-and-now.
The tremors of the Mumbai train bomb blasts of July 11 shook the entire nation."Lest we forget" is a tribute to and an analytical look at those ill-fated events and their far-reaching and long lasting social, political and economic repercussions on the Maximum city. Said, Rajdeep Sardesai, Editor-in-Chief, CNN-IBN and IBN 7.
Speaking on the tie-up, Dilip Venkatraman, Director Marketing and Online Projects, CNN-IBN and IBN 7 said, It is a pleasure to have joined hands with Radio City 91.1FM for the initiative and I am confident that this alliance between us will prove most fruitful.
As pioneers to private FM in India, Radio City is not only an innovative infotainer but also an organization sensitized to the needs to the society we live in. The repercussions of 7/11 are still fresh in the minds of many. Combining the synergies and the magnified reach of Radio City 91.1FM and CNN-IBN through the healing power of music, we are certain that we will be able to celebrate the unrelenting spirit of Mumbai and we look forward to working with CNN-IBN again the future, said Mr. Rana Barua, National Head Marketing, Radio City 91.1FM.