Star Movies to tap kids in afternoons with animated movies

Mumbai: Star Movies is launching a time band dedicated to animated movies in May to hook on kids viewers.

Titling the festival as ?Animation Festival?, the channel will air one-break movie every day at 1 pm.

The ?Animation Festival? will showcase movies like Toy Story, Ice Age, Finding Nemo, Chicken Little, The Incredibles and Ratatouille, amongst others.

Star Movies has given its viewers a freedom to choose their favourite Hollywood blockbuster from a list of four movies. ?You Pick the Flick? is in full swing, after the response from the last month launch. For this month, the four movies to choose from are Scarface, Mrs. Doubtfire, Behind Enemy Lines, and Jerry Maguire. Viewers can make their choice by logging on to the Star Movies Facebook fan page, the channel said.

The other movies to be aired in the festival are Aladdin, A Christmas Carol, Fantastic Mr. Fox, Atlantis: The Lost Empire, Winnie the Pooh, Ratatouille, Pocahontas, Jungle Book 2, Mars Needs Mom, Tangled and Alpha and Omega.