MUMBAI: Airtel has partnered with video on demand platform ZEE5 to offer premium content. This benefit can be accessed by eligible #AirtelThanks customers via Airtel TV app.

All Airtel prepaid and postpaid customers with monthly average revenue of Rs 199 will be eligible to gain access into premium ZEE5 content which includes original series and movies.

“With smartphone becoming the preferred screen in today's digital world, access to exclusive bundled content is a big differentiator for the #AirtelThanks program. Customers can look forward to discovering all the premium content they need right here on Airtel TV and Wynk Music and that too at no extra cost,” explained Bharti Airtel CEO - content & apps Sameer Batra.

#AirtelThanks subscribers have also been promised red carpet customer care for service and network related issues in order to give a better consumer experience.