Mumbai: Narayana Health has proudly announced that its groundbreaking medical docu-series, "InsidER," has surpassed an incredible milestone of 100 million streams across Jio Cinema, Jio TV, and TV+ within just two months of its launch.
Launched on 27 March, "InsidER" is a first-of-its-kind series featuring ten gripping episodes that dive deep into the true stories of patients facing life-threatening medical emergencies. The series presents an unfiltered look at the urgency and intensity of emergency care & chronicles the relentless efforts of bystanders, families, emergency physicians and specialists as they race against time to save lives. Each episode provides personal accounts from patients and their families, adding a personal and emotional depth to the already powerful narratives.
Narayana Health CMO Dr Ashish Bajaj said “We are immensely proud to be the first Healthcare group in India to create a medical docu-series like 'InsidER.' By shooting the series across real locations including our Hospitals and featuring personal accounts from real patients, families, and our doctors, we have ensured an unparalleled level of authenticity. The raw and heartfelt stories have deeply resonated with our audience, resulting in positive word-of-mouth and reaching an incredible milestone of 100 million streams within just two months. The feedback has been overwhelmingly positive, affirming the powerful impact of 'InsidER' and the dedication of everyone involved in its creation. We are honoured to have brought these important stories to light and to have set a new benchmark in medical docu-series."
The primary goal of "InsidER" extends beyond just raising awareness. The series aims to empower viewers by shedding light on the importance of acting swiftly during the golden hour and the realities of medical emergencies through immersive storytelling.
The docu-series has not only captivated viewers but also sparked important conversations about emergency medical care in India. By providing a realistic look at the challenges and triumphs faced by patients and healthcare professionals, "InsidER" has set a new benchmark for medical docu-series.
Narayana Health continues to lead the way in healthcare innovation, combining advanced medical technology with compassionate care. As the organization looks to the future, it remains dedicated to saving lives and improving health outcomes for patients across India.
