KOLKATA: ShemarooMe, the video streaming OTT platform from the house of Shemaroo Entertainment, has associated with Jio, India's leading digital service providers, to bring its content catalogue to JioFiber users through the JioTV+ app.

JioFiber users will now have access to ShemarooMe's vast content library, including its premium content such as Bollywood Premiere, ShemarooMe Classics Filmy Gaane, Regional and much more through the Jio Set Top Box. The entire content catalogue will be integrated within the JioTV+ app. The ShemarooMe library can be accessed by all Jio subscribers including those on mobility services. Overall, Jio users can access over more than 3500 plus titles across different languages and genres such as Bollywood, Devotional, Regional, Comedy and Kids.

Shemaroo has always been at the forefront of providing entertainment to its audiences and has ensured that its wide array of content offerings reaches the right set of viewers through unique partnerships. Shemaroo's association with leading service providers such as Jio will enable the company to provide content that appeals to a mass audience. With Jio’s extensive reach into not only urban but also the hinterlands of India, Shemaroo will now be able to cater to the growing Jio user base.

Shemaroo Entertainment Limited CEO Hiren Gada said, "Shemaroo has always believed in offering the best of entertainment and our integration with Jio will strengthen this promise even further and help our content reach deeper markets. Jio is one of the leading digital services companies in India that enjoys a rapidly expanding user base and, together, we will be providing the best of family entertainment with premium quality standards to consumers across all platforms."