KOLKATA: Voot’s Akash Banerji has put down his papers after a five-year stint with the digital arm of Viacom18. He will join Amazon India’s centralized mobile business development unit as marketing head in September end. At Voot, Banerji was serving as a business head for AVoD.

According to sources close to the development, Banerji will work closely with different businesses of Amazon ecosystem as well as the multiple strategic distribution partners (including telcos). In his new role, he will foster synergies with partners and create new product expansion strategies with the aim to drive subscription numbers and revenues. 

Banerji joined Voot back in 2015 as vice president and head of marketing and partnerships. He was associated with the launch of the OTT platform which has now become one of the leading players with over 100 million monthly active users. 

Being a media and marketing professional, he has worked across leading brands including Star India, Marico. During his stint at Star, he led the successful marketing launch of Hotstar as well as the marketing launch of the new Star Sports network.

We tried reaching out to Banerji, but he was not available at the moment.