MUMBAI: YuppTV, the world OTT leader for South Asian content has bagged the exclusive digital rights for ASIA CUP 2018 in Australia, New Zealand, and all countries under Continental Europe. Commencing on the 15th of September, the ASIA CUP 2018 will host dynamic cricketing action between India, Pakistan, Sri Lanka, Afghanistan, Bangladesh and the winner of Asian Cricket Council qualifier, till the 28th of September. Following the latest development, cricket enthusiasts can catch the action LIVE on YuppTV.

Commenting on the latest development, Uday Reddy, Founder & CEO, YuppTV, said, “We are excited to be hosting the ASIA CUP 2018 on our YuppTV platform. Cricket, as a sport, has enjoyed a religious following amongst the cricket enthusiasts and we are glad to offer them easy access to all the action LIVE, anytime, anywhere at their convenience. We are hopeful that the users will respond positively, getting their dose of the entertainment comfortably on our platform.”

This year, the ASIA CUP will be held in Abu Dhabi and Dubai.  Cricket lovers can subscribe for the series at www.yupptv.com and watch the action live on YuppTV. Users can also enjoy the matches LIVE on-the-go via YuppTV app on their IOS and Android smartphones or any internet enabled device.