JC Decaux join hands with New Delhi Traders Association and the New Delhi Municipal Council

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

Submitted by ITV Production on Nov 16, 2012

MUMBAI: Deploying 15 Cleaning & maintenance vehicles and a team of 65 skilled workers for the initiative

JCDecaux, the 1st largest outdoor advertising specialist in the world, the market leader in Europe and number 1 in Asia Pacific in collaboration with the New Delhi Traders Association and the New Delhi Municipal Council carried out a massive clean-up drive in the heart of the city Connaught Place with an emphasis on cleaning the roads, pavements and walkways of the premier shopping area in the national capital where

15 Cleaning & maintenance vehicles and a team of 65 skilled workers were deployed to carry out a cleaning drive in the inner circle of CP. These vehicle were equipped with state of the art cleaning tools which were used to clean the pavements and the walkways in front of the shops in CP inner circle. The main objective of this drive was to contribute to the upkeep and maintenance of the crown jewel of NDMC and to increase awareness amongst the public towards keeping our public spaces clean & maintained.

Mr Pramod Bhandula, MD JC Decaux, said ?The festival of Diwali is one of the most important celebrations for the country and Connaught Place is one place everybody in Delhi frequents for shopping. Diwali is also a time when the market becomes exceedingly dirty, which is why we carried out the campaign.?

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