Mumbai: Advertising expenditure in the Asia Pacific is expected to grow by 5.9 per cent, with India being the fastest

Mumbai: The television ad volume recorded significant growth in 2021, beating the previous year’s performance, accord

MUMBAI: Management guru Peter Drucker once said, “Because its purpose is to create a customer, the business enterpris

Mumbai: The media industry and the economy saw an unprecedented level of disruption post-lockdown phase.

MUMBAI: As the world adapts to the post-pandemic world, there’s been a significant shift in the way people shop, eat

Mumbai: TV advertising continues to remain resilient, despite the onslaught of the second wave of the pandemic.