DDB wins Nirmal Lifestyle's creative mandate
MUMBAI: DDB India has won the creative duties of the Mumbai-based property developer, Nirmal Lifestyle.
MUMBAI: Saugata Bagchi has rejoined Tribal DDB India as VP and will be managing the agency‘s Mumbai office.
In July, Bagchi had moved to Digitas India as vice-president and head of its Mumbai office.
Previously, he was AVP at Tribal DDB and was heading the client servicing function across all offices of the agency.
DDB Mudra CEO Sandeep Vij said, ?We are indeed pleased to welcome Saugata back on board. His domain knowledge, understanding of business requirements and well honed people skills make him a valuable asset.?
Bagchi added, ?It feels good to be home again! I look forward to handling the new leadership responsibilities, as I enjoy working across different media boundaries to ensure implementation of core business strategy. I am thrilled at the prospect of working closely with my former colleagues.?
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