Digitas taps ESPN Star Sports marketing head as COO
MUMBAI: Digitas, Publicis‘ digital marketing agency, has appointed Nirmal Dayani as its chief operating officer in In
MUMBAI: News channels in India have been barred from carrying live footage of the matches to be played as part of the ICC World Twenty20 2012 in Sri Lanka, including warm-up matches.
The News Access Regulations, issued on Thursday by ICC Development (International) Ltd (IDI), the commercial arm of International Cricket Council, also restrict broadcast of fresh footage per "news day" to a maximum of 5.5 minutes during news programmes. News day is defined as the period of 24 hours from the commencement of the match concerned.
The world T20 matches will be played at Colombo, Hambantota and Pallekele from 12 September to 7 October 2012.
The broadcast of fresh footage is further subject to a maximum of two minutes per hour of broadcasting and it can be repeated for a maximum of two exhibitions per hour of broadcasting.
News broadcasters have been allowed to use fresh footage only after a minimum of 30-minute delay following the live broadcast of the footage by the official/host broadcaster. A senior official of the News Broadcasters Association told Indiantelevision.com that the matter would be taken up by the NBA over the next ?three to four days?.
Further, a news broadcaster can broadcast a maximum of six minutes of archival footage per news day during its news programmes. The use of archival footage is subject to a maximum of two minutes per hour of broadcasting and a maximum of four exhibitions per news day with not less than a two-hour interval between each exhibition.
Archival footage means any footage from a match that forms part of the World Twenty20 2012 (or previous editions of the Event) 24 hours after the completion of the match concerned and all match footage from previous cricket events owned by the ICC.
Any archival footage merged with fresh footage will be treated as fresh footage and count towards the overall permissible limits of use of footage permitted under the regulations. All fresh footage and archival footage must be used "as is", without alterations or modifications.
The use of fresh footage and archival footage is also strictly limited to use within news programmes. Use of any footage on sports segments, bulletins or features not forming part of the news programmes is not permitted.
News broadcasters are not permitted to use any footage to make their own compilation or ?mix? the footage with footage from other television events and sports events except in respect of archival footage.
No use of any footage is permitted in any circumstances for any commercial purposes. A news broadcaster can commercially exploit a news programme within which fresh footage and/or archival footage is broadcast as a whole, in the regular course, through normal advertising breaks usual in programming of news channels.
No advertising, sting, logo, graphic and/or any other commercial (morphing) activity can occur immediately before, immediately after or during the broadcast of fresh footage and/or archival footage and no association is created, suggested or implied between the use of fresh footage or archival footage and any third party brand or product.
No news programme that uses fresh footage and/or archival footage may have a ?title? or other sponsor and no advertisement may be used or repeated in the regular ad breaks during the programme in such a manner as to create, suggest or imply an association between the advertiser and the Footage or the Event.
News broadcasters may not include any advertising, sting, logo, graphic or any other commercial (morphing) activity carried out immediately before, immediately after or during any regular or real-time score updates in relation to any match, and no association may be created between such score update and any third party brand or product.
News broadcasters cannot also include any advertising, sting, logo, graphic or any other commercial (morphing) activity immediately before, immediately after or during any ?player-of-the-day?, ?event-of-the-day?, ?image-of-the-day? or similar feature relating to the event.
Courtesy bugs acknowledging IDI and ESPN Star Sports will have to be pasted by the news broadcasters, with due prominence, throughout the broadcast of any fresh and/or archival footage.
News broadcasters will also have to use the correct name of the event (being either ?ICC World Twenty20 Sri Lanka 2012? or the shorter title ?ICC World Twenty20?) and the event logo in any and all broadcasts in which the event is mentioned or referred to, whether or not including the broadcast of any clips of fresh and/or archival footage.
News broadcasters will have to pay $800 for up to every 60 seconds of footage of the ICC world Twenty20 2012 matches and $1000 for every 60 seconds of archival footage.
MUMBAI: The International Cricket Council?s (ICC) global broadcast partner ESPN Star Sports and its licensing partners will take the coverage of the ICC Under-19 Cricket World Cup 2012 to more than 180 countries with live broadcast of all the 10 matches to be played at Tony Ireland Stadium, Queensland, Australia.
The broadcast coverage of the ICC U19 Cricket World Cup 2012, which will be staged from 11 to 26 August, will start with the tournament opener between defending champion Australia and arch-rival England on Saturday, 11 August, and will culminate with the final to be staged on Sunday, 26 August.
During the two-week period, fans from across the globe will be able to watch all 10 matches to be played at the Tony Ireland Stadium in Townsville. This will include coverage of five group stage matches, two Super League quarter-finals, two Super League semi-finals and the final.
ESPN STAR Sports will broadcast the matches in Indian sub-continent including India, Pakistan, Bangladesh, Nepal, Sri Lanka, Maldives, Bhutan. In Sri Lanka, Carlton Sports will telecast the matches on terrestrial network.
Ten Sports along with PTV will telecast the matches in Pakistan and in England, Wales, Scotland and the Republic of Ireland, the matches will be televised on BSkyB, while in Australia the event will be shown on Fox Sports.
ART Prime Sports will telecast the matches in the Middle East and North Africa. Sportscaster SuperSport will bring the event for audiences in Sub Saharan Africa and South Africa.
ESPN STAR Sports and its licensees will service cricket?s traditional heartlands in South Asia, the United Kingdom, Australia, New Zealand, South Africa, West Indies, and the coverage will also be seen across the continents of Africa and South America, and throughout the Middle East, USA and Canada.
Cricket fans in South America and Caribbean can catch the event on ESPN while Rogers Sportsnet is the broadcast partner in Canada.
In addition to this, ESPN STAR Sports will stream the games live on its website, www.espnstar.com in the territories that are not serviced by a television broadcaster. This ensures the tournament will have a reach of more than 180 territories, including mainland Europe.
ICC Chief Executive David Richardson said the scope of the worldwide broadcast coverage reflected the importance of the tournament. "The ICC U19 Cricket World Cup has become an extremely popular global event that serves both as a finishing school and a platform for showcasing the talents of our future stars."
ESS MD Peter Hutton said, "We?re absolutely delighted to be showing the next generation of cricketers to a worldwide audience as part of a remarkable year of sport on our channels, and look forward to what should be an excellent tournament."
ESPN STAR Sports has also assembled a star-studded commentary team for the tournament, including fellow ICC Cricket Hall of Fame inductees Ian Chappell of Australia and Pakistan?s Wasim Akram, as well as former India batsman Sanjay Manjrekar, ex-South Africa spinner Pat Symcox and former New Zealand fast bowler Danny Morrison.
Broadcast schedule:
Day
|
Matches
|
Sat 11 Aug | Australia v England |
Sun 12 Aug | West Indies v India |
Mon 13 Aug | Australia v Nepal |
Tues 14 Aug | India v Zimbabwe |
Thurs 16 Aug | England v Nepal |
Sun 19 Aug | Super League quarter-final 4 - D1 v A2 |
Mon 20 Aug | Super League quarter-final 2 - B1 v C2 |
Tues 21 Aug | Super League semi-final - winner QF v 1winner QF 4 |
Thurs 23 Aug | Super League semi-final - winner QF2 v winner QF3 |
Sun 26 Aug | Final |
All matches will be played at the Tony Ireland Stadium, Townsville
MUMBAI: ESPN Star Sports (ESS) and ESPN International have entered into a cricket distribution agreement for Latin America to carry top ICC events and the Champions League Twenty20 through 2015.
This will be the first time that these events will be presented in the region, ESS said.
The International Cricket Council (ICC) agreement is a four-year deal from 2012 to 2015 and covers several ICC events, including the global showpiece of the cricket calendar, the 2015 ICC Cricket World Cup in Australia and New Zealand.
Under the agreement, ESPN International will carry the events in English via ESPN Play (WatchESPN in Brazil), ESPN?s broadband network that offers live and on demand sports video across the region.
The upcoming cricket coverage includes the ICC Under 19 Cricket World Cup in Tony Ireland Stadium, Townsville, Australia from August 10-25; the ICC World Twenty 20 in Sri Lanka from September 18-October 7; and the Karbonn Champions League Twenty20 in October.
The Karbonn Champions League Twenty20 agreement is a three-year deal covering 2013-2015. The event brings the best club teams from top cricket playing nations, including the West Indies, Australia, England, New Zealand and South Africa, together in one of the major cricket competitions worldwide.
Organisers have announced that Pakistan and other nations will be added this year. The fourth edition of this marquee tournament will be held in South Africa later this year across four venues - Centurion, Johannesburg, Durban and Cape Town - and will feature a total of 14 teams and 29 matches.
"It is our endeavour to work along with our partners in taking the game of cricket to new markets and new audiences and we are delighted to have succeeded in securing the first ever broadcast partnerships for the ICC events and the Champions League Twenty20 in South America," said ESPN Star Sports senior VP corporate development & cricket rights Anurag Dahiya.
ICC Chief Executive David Richardson said, "The ICC is extremely pleased to have a committed partner in ESPN Star Sports, which has helped further extend the reach of this tournament by continually setting new standards in global distribution and coverage of cricket. I?m confident that these broadcast partnerships will grow the popularity of the game in this emerging market and assist in unlocking the undoubted potential to raise the profile of cricket to new audiences."
MUMBAI: The Hockey India League is going strength to strength, Close on the heels of Sahara Group acquiring Lucknow franchise, the Hockey India League has roped in another major business house. Jaypee Group (Jaiprakash Associates) has taken the Punjab franchise of the fledgling league that will debut in January 2013.
The high-profile Hockey India League, which has secured a window on the International Hockey Federation (FIH) calendar, will see six teams play on a home-and-away basis. The 33-match series, which will run from 5 January to 13 February, will be broadcast on ESPN Star Sports.
This is Jaypee?s second big investment in sports apart from the Jaypee Sports City which hosted the Indian Grand Prix. The company has appointed Sachin Tendulkar as brand ambassador for its flagship cement brand Jaypee Cement.
Hockey India Secretary-General and HIL Chairman Dr. Narinder Batra said, "When we have such groups as Sahara India and JAL as the first two HIL franchises, we not only feel encouraged that Indian hockey will get a fillip but also believe players from around the world will love competing in the tournament."
JAL executive chairman Manoj Gaur said he is thrilled that JAL is a HIL franchise. "By participating in HIL, the Jaypee Group has taken a definite step forward on way to help Indian hockey regain glory. The Punjab franchise that we have taken will get the Group?s full backing and we will be able to raise a world class team.
"We will arrange best of coaching and other facilities for our players so that they could be trained to not only lift the HIL Trophy but also contribute in India winning major international tournaments."
He further added, "Our participation in HIL is in a way also redemption of our Founder Chairman Shri Jaiprakash Gaur?s dream of grooming a battalion of young hockey players who will, in turn, help India dominate international hockey for a long time to come."
The six franchises will be selected from a pool of 12 cities that have infrastructure and facilities to host a match.
Earlier, Sahara Group had announced that it is taking franchise rights of Lucknow team. Apart from being the sponsor of Indian hockey team, Sahara has also been a global partner of the International Hockey Federation.
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