MUMBAI: Hotstar, the video streaming platform from Star India, has launched Hotstar AdServe - a self-service ad tool

MUMBAI: Want to get a handle on what kind of traction that India’s answer to Amazon and Netflix -  Hotstar from Star

MUMBAI: SonyLIV continued to reign the online pie by grabbing more eyeballs in the month of February.

MUMBAI: Vivo IPL 2018 has already attracted a phenomenal bouquet of leading brands in the run up to the 11th edition

NEW DELHI: Ground data doesn’t match the hype around streaming video services in India.

MUMBAI: Global to local seems to be the key strategy of Netflix to spread its wings in India.