MUMBAI: Network18 Group?s online and on-air retail marketing and distribution venture HomeShop18 has made two key senior level appointments.

The company has roped in Dhruva Chandrie as COO and business head for TV shopping, while elevating Atrash Aman to COO and business head for m-commerce.

Chandrie has joined from Videocon Telecommunications where he was COO-retail. He has also worked with The Mobile Store, Next Retail India, Reliance Industries, Tata Finance and Tata Motors.

Before the promotion, Aman was director - marketing and strategy at Homeshop18. He had joined the company in March 2007 as VP -sales and marketing. Later he was promoted to director- marketing and sourcing. Prior to joining Homeshop18, he has also worked with Bharti Airtel and McCann Erickson.