MUMBAI: Hindi business news channel CNBC–Awaaz is continuing its 12-year-old legacy in successfully educating its viewers about issues that matter to them.

The channel has chosen India’s 70th Independence Day as the occasion to create awareness and encourage people to donate towards a mid-day meal of a child. The channel has partnered with Akshay Patra, an NGO that has been working extensively on implementing the mid-day meal programme across different schools in India.

CNBC Awaaz managing editor Alok Joshi says, “We will use our programming and reach to engage viewers in the noble task of sponsoring mid-day meals for children. Our team of anchors and reporters consider this as a social commitment towards the society and are excited about the partnership.”

Akshaya Patra CEO Shridhar Venkat said, “The success of our school-lunch programme lies in the success of our children. Our partnership is a step to ensure that every child in India attends school regularly and dreams of a bright future.”