MUMBAI: Scarecrow Communications has roped in Kapil Tammal as its creative director.

MUMBAI: Global market research company Synovate has effected changes in China, Hong Kong and Taiwan, promoting two se

MUMBAI: Marketers have to be accountable for business consequences and not just idea executions, experts in the indus

MUMBAI: Brands need to hold on to consumers through a constant engagement process.

MUMBAI: Disruptive innovations like the Indian Premier League (IPL) can break through a cluttered market, several exp

MUMBAI: IT services and solutions provider Allied Digital Services has appointed Gaurav Bahirvani as its global chief