MediaVest Worldwide wins Axis Bank's media biz worth Rs 700 million

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Jul 06, 2012 /

MediaVest Worldwide wins Axis Bank's media biz worth Rs 700 million

Posted on 6 July 2012

Indiantelevision.com and Spatial Access Private Limited‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Private Limited (SAPL) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 21 June 2012 - 04 July 2012.

Account name
Incumbent
New agency
Reported annual 
spends in Rs
Media
Axis Bank Madison Media

 MediaVest Worldwide

 700 Million
Dalmia Bharat Group
Aegis Media [Vizeum India] 200 Million
Khazana Jewellery Lintas Media Group R K Swami Media Group NA
Parag Milk Foods
 Carat Madison Media Infinity
 NA
Creative
B‘lue [Danone]
 Everest Advertising

 Scarecrow Communications

 200 Million
Crompton Greaves
 AMC Communications Contract Advertising [Mumbai] NA

DB Realty

   Percept/H [Mumbai]

220 Million

Emami Healthy & Tasty edible oil

 DDB Mudra Scarecrow Communications [Mumbai]
 NA
Justbooks   Scarecrow Communications 20 Million
Ola Cabs   Happy [Mumbai] NA
Erosnow.com
Religare Enterprises [Corporate Brand] Ogilvy [Delhi] Scarecrow Communications [Mumbai]
 NA
TAFE Tractors
   R K Swami BBDO [Chennai] NA
Creative & Media
Weikfield   Curry-Nation 30-40 Million
Information compiled for period 21 June 2012 - 04 July 2012 by Spatial Access Private Limited, India‘s first Media Audit & Advisory.
For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com

 

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