Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 14 December 2006 - 27 December 2006.
Account name
|
Incumbent
|
New agency
|
Reported annual
spends in Rs |
Media | |||
Barclays Bank
|
-
|
Motivator (Group M)
|
150 million
|
Ganjam Nagappa & Son jwellers
|
Starcom
|
OMS
|
NA
|
Yatra.com
|
-
|
OMS (Chennai)
|
50-60 million
|
Creative
|
|||
Aahaa FM (Kumudam Publications) | - | WOC (Chennai) | NA |
Barclays Bank | - | McCann-Erickson | 150 million |
Bharti AXA Life Insurance Company | Contract Advertising | Contract Advertising | 150 million |
Grey Worldwide | |||
La Opala | - | RK Swamy/BBDO (Mumbai) | 20 million |
Micro Technologies | - | Madison Creative (Mumbai) | 50 million |
Creative & Media
|
|||
Jaaydaad.com
|
-
|
Vishaka Communications (Delhi)
|
50 million
|
Javagreen coffee shop (ADAG)
|
Grey Worldwide
|
MAA Bozell (Chennai)
|
NA
|
Toni & Guy(Brushman India)
|
-
|
Montage (Delhi) | 20 million |
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com |