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Indiantelevision.com and Spatial Access Private Limited‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Private Limited (SAPL) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 19 January 2012- 1 February 2012. |
|
Account name |
Incumbent
|
New agency
|
Reported annual
spends in Rs |
| Creative | |||
| Honda Dio |
Dentsu | Grey [Delhi] |
NA |
| Indian Broadcasting Foundation [IBF] |
McCann Erickson |
NA | |
| Incredible India |
Ogilvy India [Delhi] |
NA | |
| Modi Illva [Whiskey & Vodka Brands] |
Eleven Brandworks |
NA | |
| SOTC |
Network Advertising | DDB Mudra [Mumbai] |
NA |
| SBI Mutual Fund | Rediffusion Y&R | NA | |
| Woodward‘s Gripe Water |
JWT | Ogilvy India [Chennai] | 50-100 million |
| Yatra.com |
TBWA/India | McCann Erickson |
NA |
| Information compiled for period 19 Jan 2012 - 1 Feb 2012 by Spatial Access Private Limited, India‘s first Media Audit & Advisory. For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com |
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