Sony India consolidated its Rs 3 bn business with IPG MEdiabrands' Initiative

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Sony India consolidated its Rs 3 bn business with IPG MEdiabrands' Initiative

 

Posted on 15 March 2013
 

Indiantelevision.com and Spatial Access Private Limited‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Private Limited (SAPL) is India‘s first media audit firm and hence, has a keen eye on all movements in the space.‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 28 February 2013 - 13 March 2013

Account name

Incumbent
New agency
Reported annual 
spends in Rs
Media
Havas Media   Aspiring Minds 200 Million
Sony India Initiative Initiative 3 Billion
OMD
Creative
Aspiring Minds   ABM Communication NA
Bajaj Electricals   Onads Communication [Mumbai] 100-150 Million
Goibibo.com   ITSA NA
H&R Johnson   Soho Square [Mumbai] 150 Million
LG Electronics GIIR Communications India [LG Ad] GIIR Communications India [Delhi] NA
Rediffusion-Y&R
Whirlpool   Draftfcb Ulka NA
Media & Creative
Force Gurkha   Triton Communications [Mumbai] NA