MUMBAI: ActiMedia PR, known for its 20-year long journey in communications and expertise in lifestyle PR, has bagged a new account namely Amagi. 

Actimedia PR director Amitabh Saksena said, “Actimedia has always aimed to be the trusted advisor to its clients providing them the lifestyle edge, we are happy to onboard Amagi and devise an integrated strategy for them."

Amagi is a global company that offers cloud broadcasting and targeted advertising solutions to TV and OTT platforms worldwide. ActiMedia will explore various opportunities for Amagi that can benefit the brand in establishing its foothold in the highly competitive OTT segment.  The scope of work for Amagi will entail corporate and brand PR and the extensive use of digital media to create awareness about the brand in the minds of the consumer.

ActiMedia currently works with Endemol Shine India, Emerald Media and Graphic India and has worked with the likes of Zindagi, MTV, MMA, Group M amongst others and has a strong track record in the media and entertainment space.