MUMBAI: Leading media and communication agency, Maxus India ha won the consolidated digital creative and media mandate for Indian automobile manufacturer Tata Motors.

Maxus has set up a large exclusive team in its Mumbai office for Tata Motors to handle the creative, media, social and innovations portfolio.

Commenting on the win, Maxus South Asia MD Kartik Sharma said ‘We are very delighted to be chosen by Tata Motors as their digital partner. Maxus today handles several leading brands from the Tata stable and with this win we are truly humbled by the group’s faith in our capabilities”

Maxus South Asia chief digital officer Unny Radhakrishnan said “it is a moment of pride for us. Our focus will be to bring data, content and technology together to deliver effective and creative solutions for brands and we look forward to do some great work for Tata Motors in the coming months”