Archies launches interactive friendship day campaign #FriendshipByChance

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Archies launches interactive friendship day campaign #FriendshipByChance

The #FriendshipByChance campaign prompts you to celebrate and wish friends Happy Friendship Day!

Archies

Mumbai: Archies foremost gifting brand, is excited to announce the launch of its innovative and interactive digital campaign for Friendship Day, titled #FriendshipByChance. This campaign aims to drive engagement and involvement of the masses on the @archiesonline account, encouraging people to share their unique friendship stories and celebrate with their friends.

The #FriendshipByChance campaign is designed to prompt people to acknowledge their friends and wish them a Happy Friendship Day through engaging activities. Participants are invited to share their friendship stories with Archies, creating a wave of heartwarming and inspiring content across social media.

In addition to the social media engagement, Archies has rolled out exclusive Friendship Day merchandise available both online and in stores. These specially curated gifts, including personalized cards, mugs, and photo frames, are designed to help friends express their love and appreciation in the most heartfelt way possible.

“We are thrilled to launch the #FriendshipByChance campaign, which aims to celebrate the beautiful bonds of friendship, Friendship Day is all about cherishing those special relationships, and we want to provide a platform for people to share their stories and express their gratitude towards their friends. This interactive campaign is our way of bringing people closer and spreading joy,” said  Archies Ltd executive director Varun Moolchandani.

Join Archies in celebrating Friendship Day by participating in the #FriendshipByChance campaign and making this day unforgettable for your friends.