Mumbai: As the festival of Raksha Bandhan draws near, Karigari by Chef Harpal Singh Sokhi, the renowned fine dining restaurant chain, is taking a bold and compassionate step to honor the bond between brothers and sisters. This year, Karigari is launching a heartfelt initiative titled "Empowering Sisterhood, Flow with Care," dedicated to raising awareness about menstrual hygiene and ensuring that every woman is protected and cared for, just like a brother would protect his sister.
In a move that reflects Karigari's deep commitment to social responsibility, the restaurant has installed free disposable sanitary napkin dispensers in all its outlets. With this initiative, Karigari is not just serving delicious food; it is also serving the needs of women, making sure that they are supported, especially during their menstrual cycles.
"We believe that sanitary pads are a necessity, not a luxury," said Karigari founder & CEO Yogesh Sharma. "Through this initiative, we are not only addressing a critical health issue but also reaffirming our commitment to the well-being of our customers, especially women. This Raksha Bandhan, we want every woman who walks through our doors to know that she is valued, protected, and cared for," added Karigari COO Manish Sharma.
Karigari’s initiative goes beyond just providing sanitary pads. It’s about igniting conversations around menstrual hygiene, breaking taboos, and encouraging women to prioritise their health. The campaign aims to make menstrual hygiene a topic that’s discussed openly and without shame. By offering free sanitary napkins, Karigari is taking a stand and leading the way for other brands to follow. "Menstrual hygiene is a fundamental aspect of women’s health, and at Karigari, we’re committed to making a difference," said Karigari director of marketing & communications Shreyansh Jain.
The campaign is also heavily supported by a vibrant social media movement, featuring the hashtags #MenstrualHygieneMatters and #EmpoweringSisters. Karigari invites everyone to join the conversation, share their stories, and spread the word about the importance of menstrual hygiene. The campaign will be amplified through engaging content, influencer collaborations, and partnerships with NGOs and healthcare professionals to reach as many women as possible.
Karigari’s commitment to this cause is unwavering, and the brand is dedicated to making a tangible impact. As part of the initiative, Karigari will also be organising workshops, donation drives, and events aimed at educating and empowering women, with renowned Chef Harpal Singh Sokhi lending his voice and support to the cause.
This Raksha Bandhan, Karigari invites everyone to celebrate the spirit of protection, care, and sisterhood. Visit Karigari, and not only enjoy an exceptional dining experience but also witness and be a part of a movement that is set to change lives.
