Mumbai: DECIML, a micro-investing fintech platform aimed at inculcating the habit of investing among youngsters, has onboarded Ranveer Allahbadia as its investor. The company is looking for influencers to promote their app but got an interest from Ranveer Allahbadia aka Beer Biceps in becoming an angel investor. A hysterical video released by the company as a part of its brand awareness campaign shows how he was approached and decided to invest in the brand instead.
The brand gears up to announce more such epic investor collaborations with intriguing videos to be released soon. The creative agency that has conceptualized and written the campaign is Bare Bones Collective. Writers include Girish Narayandass, Anuya Jakatdar, and Sainee Raj. The excitement is about to reach astronomical levels.
DECIML is a platform that rounds up the user’s expense to the nearest ten and invests the difference so that they can invest as they spend. These small investments add up, and without straining their pockets, users can invest a substantial amount by the end of the year. The platform thus capitalizes on the power of compounding to help its users grow their money. It also helps them become financially disciplined and more aware of the benefits of investing.
