Mumbai: Royaloak Furniture has launched its ‘Royal Festive Sale’ for the festive season. The campaign highlights discounts of up to 70 per cent on all products, offering families a chance to transform their homes for the holidays.

Conceptualised by Royaloak, the campaign emphasises creating lasting memories at home with the brand's offerings. It encourages customers to upgrade their home furnishings and decor at affordable prices. The brand film uses wit to showcase the design and affordability of Royaloak furniture, playing on the envy of neighbors as a motivator to purchase new products.

Royaloak Furniture chairman Vijai Subramaniam said, “The festive season TVC encapsulates the warmth and joy of family gatherings, which are at the heart of every celebration during the festive season. Through Royaloak’s special offerings, we aim to make quality furniture accessible to everyone, ensuring that every family can create a home filled with love and memories."