NEW DELHI: The Global Communications Alliance (GCA), a network of 15 independent communications agencies covering four continents and 21 countries, has announced that Markus Hilse, managing director of navos - Public Dialogue Consultants (Germany) has been newly elected as chair. Mavcomm Consulting Pvt Ltd is the only Indian member of the Global Communications Alliance.
"We look forward to taking the GCA to the next level. International know-how and transnational independent and innovative communication services are now more important than ever," Hilse said. An international change communications offering will be the next client service initiative of the GCA.
Hilse takes up the role in challenging times. Covid2019 is the single major challenge for all Corporate Communications and Public Affairs agencies within the GCA global network. As a result, participating in an ongoing exchange about strategy, staff engagement and new service-offerings in these tough times is a significant value-add for member agencies.
Mavcomm Consulting co-founder Anand Mahesh Talari said, “Hilse has played a rock-solid role in the development of GCA and I am confident that under Hilse’s leadership, GCA will play a key role for corporations around the world looking for the advantage of a global strategy with native specialists. I wish Hilse all the best for his role in the chair. We are looking forward to introducing to Indian transnational companies the international change communications offering of GCA.”
Hilse brings more than two decades of senior communications experience to the role. navos is a founding member of the Global Communications Alliance. Christian Simon, Senior Consultant and Head of International Affairs, will support Hilse in his work at navos and takes responsibility for enlarging the group further.
The GCA’s previous Chair was Susan Smith, Principal of Bluesky Strategy Group (Canada). During the last two years Smith professionalized the alliance, improving exchange between member agencies, and successfully enlarging the network. navos recently hosted the network’s 5th summit as a digital event and hopes to welcome all partners to Berlin for the GCA’s 6th global summit in spring 2021.
