MUMBAI: QYOU Media has announced that it has appointed Krishna Menon as chief revenue officer of The Q India.

Menon comes experienced in sales and marketing in the Indian media and entertainment industry. Before joining The Q India, he served as chief marketing officer at Sakal Media Group and general manager at Network 18 Media. He will be responsible for increasing advertising sales and boosting digital, channel and mobile platform revenues by creating new opportunities for monetization. With that he will also oversee The Q’s expansion into influencer marketing initiatives.

Sunder Aaron, general manager at The Q said, “The Q India business is growing quickly, and we’re excited to build on this momentum by bringing Krishna onto our executive management team. Krishna has a proven track record of growing media and mobile businesses in the region. He’s also someone who knows how to fashion and cultivate a brand and will serve as a key player as we further grow The Q into the leading channel and programming brand for young Indians aged 20-30 years old.”

Krishna Menon on his new journey said, “I am thrilled to be joining The Q India team. I look forward to helping build The Q into a premier entertainment brand for young Indians and capitalizing on new opportunities to maximize revenue potential through ad sales, channel distribution and influencer campaigns with partners.”