MUMBAI: Empirical multi-ethnic marketing company LIQVD Asia is setting up its office at Gurgaon in Delhi NCR. The company has appointed Saurabh Gupta as its business head.

Gupta is entrusted with the responsibility to provide holistic digital solutions for all clients of LIQVD Asia in the region. Prior to this, he was in charge of the digital wing of Allied Media Corp.

LIQVD Asia managing director Arnab Mitra said, “We're thrilled to welcome Saurabh on board. Saurabh's immense experience in the space and progressive approach to innovate aligns perfectly with our business plans. We are sure he is the right person for our commitments to our clients in the region.”

Gupta added, “LIQVD Asia has been on an assertive and progressive path and I would only love to contribute my bit to its growth exploring the constantly evolving in the digital landscape. I strongly believe that with LIQVD Asia's culture and leadership one cannot but eagerly look forward to a tremendous learning experience.”

Gupta’s expertise lies in digital media brand solutions, online and mobile gaming, VAS, digital activation and online publishing. He has previously worked in companies like Wipro, Lakshya Consulting, Games2win India, Zapak Digital Entertainment and Allied Media Corp.