MUMBAI:  Ogilvy has announced the appointment of Ranjeev Vij as managing partner of its Delhi office. In his new role, Vij will report in to Kapil Arora and will be responsible for the running of the Delhi office operations along with recently appointed managing partner, Amarinder Butalia.

The Ogilvy Group-North president Kapil Arora said, “I am glad to welcome Ranjeev into the Ogilvy family. With his rich and varied experience, he brings to the table a great combination of brand building capability and modern marketing knowhow, both skills that will greatly benefit our clients in Delhi.”    

Speaking on his appointment, Ranjeev Vij said, “Ogilvy is like homecoming for me. The energy and the enthusiasm each person in the organization has for creativity and craft is exceptional and I have unshakable faith in its talent. I believe with my hybrid work experience, I will be able to add value to our clients and deliver on the One Ogilvy vision – that helps bridge the gap between traditional and digital landscape and envisages an integrated offering built around client needs.”

With over 24 years of experience across advertising, digital, consulting, and PR, Vij was leading the Zeno Group in India, in his previous role. Besides contributing to and shaping a number of brand journeys, He is also responsible for the setting up of Proximity - BBDO India’s Digital, CRM arm and also for starting the Digital Marketing Services unit for Cognizant in the UK, in his earlier stints.