Mumbai: Zappfresh is thrilled to announce the appointment of Satish Nair as the senior vice president of Retail. With a remarkable track record spanning over 25 years in transformative leadership roles, Nair has consistently demonstrated an exceptional ability to spearhead growth, innovation, and strategic brilliance.
In his new capacity, Nair will lead the retail division, developing and executing strategies to enhance customer experience, and propelling sustainable growth initiatives. His visionary leadership is poised to play a decisive role in sculpting Zappfresh's future. His appointment at Zappfresh comes at a pivotal moment for the company, as it continues to expand its reach to the south and is driven to new growth strategies. ZappFresh's focus for the next six months will be centered around building traction in the Bangalore market. By expanding into new pin codes and delivering on their promise of value, health, and quality, ZappFresh aims to solidify its position and capture the hearts of consumers in the region. They have recently acquired Sukos Foods-owned Dr. Meat. Mr. Nair's deep industry knowledge and proven ability to drive business transformation will undoubtedly contribute to Zappfresh's position as a leader in the market.
On this occasion, Zappfresh founder Deepanshu Manchanda quipped, "We warmly welcome Satish Nair as our Senior Vice President of Retail. His extensive industry experience and visionary leadership perfectly align with Zappfresh's commitment to providing customers with the freshest, top-quality products. We are confident that his insights and expertise will serve as a cornerstone in our ongoing quest for growth and expansion."
Nair in his tenure at Mother Dairy saw substantial expansion and modernisation, while his time at Cadbury and PepsiCo Frito-Lay witnessed ground breaking sales & marketing campaigns and product launches.
Reflecting on his new journey, Nair expressed his enthusiasm, saying, "I am deeply honored to join the Zappfresh family, a company that shares my ardor for excellence. I eagerly anticipate collaborating with the immensely talented Zappfresh team and contributing to the company's continued triumphs. With my experience, I will be able to bring the expertise that will solidify their success to the next level."
With a successful track record spanning over eight years, ZappFresh turned profitable last year and has achieved several milestones. With a customer base of over 300,000 in the NCR region, the company has solidified its position, built a robust supply chain from scratch, and established a reputable brand known for its commitment to quality and customer satisfaction.
