A clever digital campaign, captivating brand activation or a smart app – what constitutes modern marketing?

'Just take an Uber', is the fastest way of telling, 'arrange a clean, safe, convenient, mode of transport for yoursel

MUMBAI: After a multi-agency pitch, Scarecrow M&C Saatchi was awarded the creative mandate for Reliance Jewels, R

NEW DELHI: In a collaborative and innovative effort to further increase premium content offerings for consumers, Spot

NEW DELHI: There is a certain nostalgia to the process of making pickles.

MUMBAI: As the world gears up to celebrate Father’s Day, brands across verticals rolled out special campaigns with a